Shaun McQuitty

New Mexico State University, Las Cruces, NM, United States 
Marketing Business Administration, Higher Education, Industrial Psychology
"Shaun McQuitty"
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Wolf M, McQuitty S. (2013) Circumventing traditional markets: An empirical study of the marketplace motivations and outcomes of consumers' do-it-yourself behaviors Journal of Marketing Theory and Practice. 21: 195-209
McQuitty S, Wolf M. (2013) Structural Equation Modeling: A Practical Introduction Journal of African Business. 14: 58-69
Sierra JJ, Heiser RS, McQuitty S. (2009) Exploring determinants and effects of shared responsibility in service exchanges Journal of Marketing Theory and Practice. 17: 111-128
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