Jaehwan Kim, Ph.D.

Affiliations: 
2001 Ohio State University, Columbus, Columbus, OH 
Area:
Marketing Business Administration
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"Jaehwan Kim"
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Parents

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Greg M. Allenby grad student 2001 Ohio State
 (Modeling consumer preference and satiation for complementary product characteristics.)
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Publications

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Lee S, Kim H, Kim J, et al. (2018) A choice model for mixed decision variables Journal of Choice Modelling. 28: 82-96
Kim B, Satomura T, Kim J. (2017) A Direct Utility Model with Dynamic Constraint Asia Marketing Journal. 18: 125-138
Lee S, Kim J, Allenby GM. (2013) A Direct Utility Model for Asymmetric Complements Marketing Science. 32: 454-470
Satomura T, Kim J, Allenby GM. (2011) Multiple-Constraint Choice Models with Corner and Interior Solutions Marketing Science. 30: 481-490
Kim J, Kim J, Kim M. (2010) Development of dental services markets segmentation and strategy by use of conjoint analysis Korean Journal of Health Policy and Administration. 20: 1-20
Kim J, Allenby GM, Rossi PE. (2007) Product Attributes and Models of Multiple Discreteness Journal of Econometrics. 138: 208-230
Allenby G, Fennell G, Huber J, et al. (2005) Adjusting choice models to better predict market behavior Marketing Letters. 16: 197-208
Kim J, Allenby GM, Rossi PE. (2002) Modeling Consumer Demand for Variety Marketing Science. 21: 229-250
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