Georgiana M. Craciun, Ph.D.
Affiliations: | 2006 | University of South Carolina, Columbia, SC |
Area:
Marketing Business Administration, Behavioral PsychologyGoogle:
"Georgiana Craciun"Mean distance: 26716.5
Parents
Sign in to add mentor| Stacy Wood | grad student | 2006 | University of South Carolina | |
| (Mood effects on ordinary unethical behavior.) | ||||
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Publications
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| Craciun G. (2018) Choice defaults and social consensus effects on online information sharing: The moderating role of regulatory focus Computers in Human Behavior. 88: 89-102 |
| Craciun G, Shin D, Zhang JQ. (2017) Safe driving communication: A regulatory focus perspective Journal of Consumer Behaviour. 16 |
| Corrigan HB, Craciun G, Powell AM. (2014) How Does Target Know So Much About Its Customers? Utilizing Customer Analytics to Make Marketing Decisions Marketing Education Review. 24: 159-166 |
| Corrigan H, Craciun G. (2013) Asking the Right Questions: Using Student-Written Exams as an Innovative Approach to Learning and Evaluation. Marketing Education Review. 23: 31-36 |
| Corrigan H, Craciun G. (2012) Wearing More Than One Hat: Improving Student-Authored Case Longevity While Encouraging Additional Student Roles Marketing Education Review. 22: 33-38 |
| Craciun G, Corrigan HB. (2010) An integrative experiential learning project in the undergraduate branding course: Creating a marketing department brochure Journal of Marketing Education. 32: 116-127 |
| Zhang JQ, Craciun G, Shin D. (2010) When does electronic word-of-mouth matter? A study of consumer product reviews Journal of Business Research. 63: 1336-1341 |