Xiaoyan Deng, Ph.D.
Affiliations: | 2009 | University of Pennsylvania, Philadelphia, PA, United States |
Area:
Marketing Business Administration, Design and Decorative Arts, Cognitive PsychologyGoogle:
"Xiaoyan Deng"Mean distance: (not calculated yet)
Parents
Sign in to add mentorWes Hutchinson | grad student | 2009 | Penn | |
(Consumer response to visual aspects of packaging and product design.) |
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Publications
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Lee H, Deng X, Unnava HR, et al. (2014) Monochrome Forests and Colorful Trees: The Effect of Black-and-White versus Color Imagery on Construal Level Journal of Consumer Research. 41: 1015-1032 |