Ralf Schmälzle

Affiliations: 
2015 Psychology University of Konstanz, Konstanz, Germany 
 2015-2016 Annenberg School for Communication University of Pennsylvania, Philadelphia, PA, United States 
 2016- Communication Michigan State University, East Lansing, MI 
Area:
Communication/Cognitive/Affective/Social Cognitive Neuroscience
Website:
http://www.ralfschmaelzle.net
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"Ralf Schmälzle"
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Publications

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Schmälzle R, Cooper N, O'Donnell MB, et al. (2020) The Effectiveness of Online Messages for Promoting Smoking Cessation Resources: Predicting Nationwide Campaign Effects From Neural Responses in the EX Campaign. Frontiers in Human Neuroscience. 14: 565772
Imhof MA, Schmälzle R, Renner B, et al. (2020) Strong health messages increase audience brain coupling. Neuroimage. 116527
Kranzler EC, Schmälzle R, Pei R, et al. (2019) Message-Elicited Brain Response Moderates the Relationship Between Opportunities for Exposure to Anti-Smoking Messages and Message Recall. The Journal of Communication. 69: 589-611
Schmälzle R, Imhof MA, Kenter A, et al. (2019) Impressions of HIV risk online: Brain potentials while viewing online dating profiles. Cognitive, Affective & Behavioral Neuroscience
Kranzler EC, Schmälzle R, O'Donnell MB, et al. (2019) Adolescent neural responses to antismoking messages, perceived effectiveness, and sharing intention. Media Psychology. 22: 323-349
Schmälzle R, Hartung FM, Barth A, et al. (2019) Visual cues that predict intuitive risk perception in the case of HIV. Plos One. 14: e0211770
Pei R, Schmälzle R, Kranzler EC, et al. (2019) Adolescents' Neural Response to Tobacco Prevention Messages and Sharing Engagement. American Journal of Preventive Medicine. 56: S40-S48
Schmälzle R, Brook O'Donnell M, Garcia JO, et al. (2017) Brain connectivity dynamics during social interaction reflect social network structure. Proceedings of the National Academy of Sciences of the United States of America
Imhof MA, Schmälzle R, Renner B, et al. (2017) How real-life health messages engage our brains: Shared processing of effective anti-alcohol videos. Social Cognitive and Affective Neuroscience
Schmälzle R, Renner B, Schupp HT. (2017) Health Risk Perception and Risk Communication Policy Insights From the Behavioral and Brain Sciences. 4: 163-169
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