Ronald J. Ferguson

Affiliations: 
Management John Molson School of Business 
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Schattke K, Ferguson R, Paulin M. (2018) Motivations to support charity-linked events after exposure to Facebook appeals: Emotional cause identification and distinct self-determined regulations. Motivation Science. 4: 315-332
Ferguson R, Schattke K, Paulin M. (2016) The social context for value co-creations in an entrepreneurial network International Journal of Entrepreneurial Behavior & Research. 22: 199-214
Salman A, Ferguson RJ, Paulin M, et al. (2016) Gaining Millennial women’s support for a fashion show: Influence of fashion experiences, gender identity and cause-related Facebook appeals Journal of Global Fashion Marketing. 7: 132-146
Ferguson R, Gutberg J, Schattke K, et al. (2015) Self-determination theory, social media and charitable causes: An in-depth analysis of autonomous motivation European Journal of Social Psychology. 45: 298-307
Paulin M, Ferguson RJ, Schattke K, et al. (2014) Millennials, Social Media, Prosocial Emotions, and Charitable Causes: The Paradox of Gender Differences Journal of Nonprofit & Public Sector Marketing. 26: 335-353
Ferguson RJ, Paulin M, Bergeron J. (2010) Customer sociability and the total service experience: Antecedents of positive word-of-mouth intentions Journal of Service Management. 21: 25-44
Paulin M, Ferguson RJ. (2010) Relational Norms in Interfirm Exchanges: From Transactional Cost Economics to the Service-Dominant Logic Journal of Business-to-Business Marketing. 17: 365-405
Ferguson RJ, Paulin M, Leiriao E. (2006) Loyalty and positive word-of-mouth: patients and hospital personnel as advocates of a customer-centric health care organization. Health Marketing Quarterly. 23: 59-77
Paulin M, Ferguson RJ, Bergeron J. (2006) Service climate and organizational commitment: The importance of customer linkages Journal of Business Research. 59: 906-915
Ferguson RJ. (2005) Contractual Governance, Relational Governance, and the Performance of Interfirm Service Exchanges: The Influence of Boundary-Spanner Closeness Journal of the Academy of Marketing Science. 33: 217-234
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