Suzanne Nasco - Publications
Affiliations: | Psychology | Southern Illinois University at Carbondale, Carbondale, IL |
Area:
Industrial Psychology, Marketing Business Administration, Behavioral PsychologyYear | Citation | Score | |||
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2012 | Nasco SA, Hale D, Thomas M. Mature Consumers Speak: Insights on Information Search and Self-Efficacy for Service Purchases Services Marketing Quarterly. 33: 119-137. DOI: 10.1080/15332969.2012.662458 | 0.438 | |||
2009 | Nasco SA, Hale D. Information search for home, medical, and financial services by mature consumers Journal of Services Marketing. 23: 226-235. DOI: 10.1108/08876040910965566 | 0.439 | |||
2008 | Meng JG, Nasco SA, Clark T. Measuring Country-of-origin effects in Caucasians, African-Americans and Chinese consumers for products and services Journal of International Consumer Marketing. 20: 17-31. DOI: 10.1300/J046v20n02_03 | 0.375 | |||
2008 | Nasco SA, Bruner GC. Comparing consumer responses to advertising and non-advertising mobile communications Psychology and Marketing. 25: 821-837. DOI: 10.1002/Mar.20241 | 0.373 | |||
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