David Brinberg - Publications

Affiliations: 
Marketing Virginia Polytechnic Institute and State University, Blacksburg, VA, United States 
Area:
Marketing Business Administration, Behavioral Psychology, Public Health

12 high-probability publications. We are testing a new system for linking publications to authors. You can help! If you notice any inaccuracies, please sign in and mark papers as correct or incorrect matches. If you identify any major omissions or other inaccuracies in the publication list, please let us know.

Year Citation  Score
2019 Zemack-Rugar Y, Corus C, Brinberg D. The Academic Response-to-Failure Scale: Predicting and Increasing Academic Persistence Post-Failure: Journal of Marketing Education. 27347531982662. DOI: 10.1177/0273475319826628  0.679
2019 Zemack-Rugar Y, Corus C, Brinberg D. If at First You Do Succeed, Do You Try, Try Again? Developing the Persistence–Licensing Response Measure to Understand, Predict, and Modify Behavior Following Subgoal Success: Journal of Marketing Research. 56: 324-344. DOI: 10.1177/0022243718811296  0.678
2016 Hamby A, Brinberg D. Happily Ever After: How Ending Valence Influences Narrative Persuasion in Cautionary Stories Journal of Advertising. 45: 498-508. DOI: 10.1080/00913367.2016.1262302  0.303
2012 Zemack-Rugar Y, Corus C, Brinberg D. The “Response-to-Failure” Scale: Predicting Behavior Following Initial Self-Control Failure Journal of Marketing Research. 49: 996-1014. DOI: 10.1509/Jmr.10.0510  0.691
2012 Peter PC, Brinberg D. Learning Emotional Intelligence: An Exploratory Study in the Domain of Health Journal of Applied Social Psychology. 42: 1394-1414. DOI: 10.1111/J.1559-1816.2012.00904.X  0.685
2009 Hampton B, Brinberg D, Peter P, Corus C. Integrating the Unified Theory and Stages of Change to Create Targeted Health Messages Journal of Applied Social Psychology. 39: 449-471. DOI: 10.1111/J.1559-1816.2008.00446.X  0.619
2003 Kidwell B, Brinberg D, Turrisi R. Determinants of Money Management Behavior Journal of Applied Social Psychology. 33: 1244-1260. DOI: 10.1111/J.1559-1816.2003.Tb01948.X  0.32
2000 Bodur HO, Brinberg D, Coupey E. Belief, Affect, and Attitude: Alternative Models of the Determinants of Attitude Journal of Consumer Psychology. 9: 17-28. DOI: 10.1207/S15327663Jcp0901_2  0.351
1992 Brinberg D, Lynch JG, Sawyer AG. Hypothesized and Confounded Explanations in Theory Tests: A Bayesian Analysis Journal of Consumer Research. 19: 139-154. DOI: 10.1086/209293  0.304
1992 Axelson ML, Brinberg D. The measurement and conceptualization of nutrition knowledge Journal of Nutrition Education. 24: 239-246. DOI: 10.1016/S0022-3182(12)81238-6  0.311
1983 Brinberg D, Wood R. A Resource Exchange Theory Analysis of Consumer Behavior Journal of Consumer Research. 10: 330-338. DOI: 10.1086/208972  0.305
1979 Brinberg D. An Examination of the Determinants of Intention and Behavior: A Comparison of Two Models Journal of Applied Social Psychology. 9: 560-575. DOI: 10.1111/J.1559-1816.1979.Tb00816.X  0.303
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