Suzanne Nasco

Affiliations: 
Psychology Southern Illinois University at Carbondale, Carbondale, IL 
Area:
Industrial Psychology, Marketing Business Administration, Behavioral Psychology
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Publications

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Nasco SA, Hale D, Thomas M. (2012) Mature Consumers Speak: Insights on Information Search and Self-Efficacy for Service Purchases Services Marketing Quarterly. 33: 119-137
Nasco SA, Hale D. (2009) Information search for home, medical, and financial services by mature consumers Journal of Services Marketing. 23: 226-235
Meng JG, Nasco SA, Clark T. (2008) Measuring Country-of-origin effects in Caucasians, African-Americans and Chinese consumers for products and services Journal of International Consumer Marketing. 20: 17-31
Nasco SA, Bruner GC. (2008) Comparing consumer responses to advertising and non-advertising mobile communications Psychology and Marketing. 25: 821-837
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