Hyeseung Yang, Ph.D.

Affiliations: 
2005 Pennsylvania State University, State College, PA, United States 
Area:
Mass Communications
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Mary Beth Oliver grad student 2005 Penn State
 (Do media portrayals of affluence foster feelings of relative deprivation? Exploring a path model of social comparison and materialism on television viewers' life dissatisfaction.)
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Publications

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Yang H, Oliver MB. (2010) Exploring the effects of television viewing on perceived life quality: A combined perspective of material value and upward social comparison Mass Communication and Society. 13: 118-138
Oliver MB, Yang H, Ramasubramanian S, et al. (2008) Exploring implications of perceived media reinforcement on third-person perceptions Communication Research. 35: 745-769
Yang H, Ramasubramanian S, Oliver MB. (2008) Cultivation effects on quality of life indicators: Exploring the effects of American television consumption on feelings of relative deprivation in South Korea and India Journal of Broadcasting and Electronic Media. 52: 247-267
Yang H, Oliver MB. (2004) Exploring the Effects of Online Advertising on Readers' Perceptions of Online News Journalism & Mass Communication Quarterly. 81: 733-749
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