Year |
Citation |
Score |
2019 |
Okazaki S, Taylor CR, Vargas P, Henseler J. Disasters, hope and globalization: exploring self-identification with global consumer culture in Japan International Marketing Review. 36: 726-747. DOI: 10.1108/Imr-04-2018-0158 |
0.333 |
|
2019 |
Oh S, Yoon S, Vargas P. “In-depth” incidental exposure European Journal of Marketing. 53: 279-298. DOI: 10.1108/Ejm-06-2017-0364 |
0.326 |
|
2019 |
Yun JT, Duff BRL, Vargas PT, Sundaram H, Himelboim I. Computationally Analyzing Social Media Text for Topics: A Primer for Advertising Researchers Journal of Interactive Advertising. 20: 47-59. DOI: 10.1080/15252019.2019.1700851 |
0.342 |
|
2017 |
Vargas PT, Duff BRL, Faber RJ. A Practical Guide to Experimental Advertising Research Journal of Advertising. 46: 101-114. DOI: 10.1080/00913367.2017.1281779 |
0.333 |
|
2016 |
Hughes CE, Hunter CD, Vargas PT, Schlosser MD, Malhi RS. Police Endorse Color-Blind Racial Beliefs More Than Laypersons Race and Social Problems. 8: 160-170. DOI: 10.1007/S12552-016-9170-0 |
0.309 |
|
2016 |
Biegler P, Vargas P. Feeling Is Believing: Evaluative Conditioning and the Ethics of Pharmaceutical Advertising Journal of Bioethical Inquiry. 1-9. DOI: 10.1007/S11673-016-9702-8 |
0.323 |
|
2015 |
Shim C, Vargas PT, Santos CA. Oriental imagery and American attitudes toward Asia: an exploratory tourism study Journal of Tourism and Cultural Change. 13: 165-181. DOI: 10.1080/14766825.2014.920338 |
0.334 |
|
2013 |
Biegler P, Vargas P. Ban the sunset? Nonpropositional content and regulation of pharmaceutical advertising. The American Journal of Bioethics : Ajob. 13: 3-13. PMID 23557035 DOI: 10.1080/15265161.2013.776127 |
0.325 |
|
2013 |
Yoon G, Vargas PT. Seeing without looking: The effects of hemispheric functioning on memory for brands in computer games Journal of Advertising. 42: 131-141. DOI: 10.1080/00913367.2013.774587 |
0.343 |
|
2011 |
Yoon S, Vargas P. “No More” leads to “Want More,” but “No Less” leads to “Want Less”: Consumers' counterfactual thinking when faced with quantity restriction discounts Journal of Consumer Behaviour. 10: 93-101. DOI: 10.1002/Cb.352 |
0.326 |
|
2010 |
Yoon S, Vargas PT. Feeling happier when paying more: Dysfunctional counterfactual thinking in consumer affect Psychology and Marketing. 27: 1075-1100. DOI: 10.1002/Mar.20374 |
0.334 |
|
2008 |
Kruger J, Vargas P. Consumer confusion of percent differences Journal of Consumer Psychology. 18: 49-61. DOI: 10.1016/J.Jcps.2007.10.009 |
0.323 |
|
2005 |
Robinson MD, Meier BP, Vargas PT. Extraversion, threat categorizations, and negative affect: a reaction time approach to avoidance motivation. Journal of Personality. 73: 1397-436. PMID 16138877 DOI: 10.1111/J.1467-6494.2005.00353.X |
0.324 |
|
2005 |
Forgas JP, Laham SM, Vargas PT. Mood effects on eyewitness memory: Affective influences on susceptibility to misinformation Journal of Experimental Social Psychology. 41: 574-588. DOI: 10.1016/J.Jesp.2004.11.005 |
0.334 |
|
2004 |
Vargas PT, von Hippel W, Petty RE. Using partially structured attitude measures to enhance the attitude-behavior relationship. Personality & Social Psychology Bulletin. 30: 197-211. PMID 15030633 DOI: 10.1177/0146167203259931 |
0.545 |
|
2003 |
Robinson MD, Solberg EC, Vargas PT, Tamir M. Trait as default: extraversion, subjective well-being, and the distinction between neutral and positive events. Journal of Personality and Social Psychology. 85: 517-27. PMID 14498787 DOI: 10.1037/0022-3514.85.3.517 |
0.326 |
|
2003 |
Sekaquaptewa D, Espinoza P, Thompson M, Vargas P, von Hippel W. Stereotypic explanatory bias: Implicit stereotyping as a predictor of discrimination Journal of Experimental Social Psychology. 39: 75-82. DOI: 10.1016/S0022-1031(02)00512-7 |
0.651 |
|
1998 |
Forgas JP, Vargas P. Affect and Behavior Inhibition: The Mediating Role of Cognitive Processing Strategies Psychological Inquiry. 9: 205-210. DOI: 10.1207/S15327965Pli0903_2 |
0.365 |
|
1997 |
von Hippel W, Sekaquaptewa D, Vargas P. The Linguistic Intergroup Bias As an Implicit Indicator of Prejudice Journal of Experimental Social Psychology. 33: 490-509. DOI: 10.1006/Jesp.1997.1332 |
0.654 |
|
1995 |
Downing JD, Sekaquaptewa DJ, Vargas PT, Brock TC. "Behavior Technologies" Caricature of Social Psychology American Psychologist. 50: 175-176. DOI: 10.1037/0003-066X.50.3.175 |
0.653 |
|
1995 |
Hippel Wv, Sekaquaptewa D, Vargas P. On The Role Of Encoding Processes In Stereotype Maintenance Advances in Experimental Social Psychology. 27: 177-254. DOI: 10.1016/S0065-2601(08)60406-2 |
0.511 |
|
Low-probability matches (unlikely to be authored by this person) |
2004 |
Robinson MD, Vargas PT, Tamir M, Solberg EC. Using and being used by categories. The case of negative evaluations and daily well-being. Psychological Science. 15: 521-6. PMID 15270996 DOI: 10.1111/J.0956-7976.2004.00713.X |
0.297 |
|
2011 |
Chen CC, Schwartz Z, Vargas P. The search for the best deal: How hotel cancellation policies affect the search and booking decisions of deal-seeking customers International Journal of Hospitality Management. 30: 129-135. DOI: 10.1016/J.Ijhm.2010.03.010 |
0.297 |
|
2004 |
Shavitt S, Vargas P, Lowrey P. Exploring the role of memory for self-selected Ad experiences: Are some advertising media better liked than others? Psychology and Marketing. 21: 1011-1032. DOI: 10.1002/Mar.20035 |
0.292 |
|
2007 |
Scott LM, Vargas P. Writing with pictures: Toward a unifying theory of consumer response to images Journal of Consumer Research. 34: 341-356. DOI: 10.1086/519145 |
0.29 |
|
2006 |
Ross SD, James JD, Vargas P. Development of a Scale to Measure Team Brand Associations in Professional Sport Journal of Sport Management. 20: 260-279. DOI: 10.1123/Jsm.20.2.260 |
0.283 |
|
2014 |
Yoon G, Vargas PT. Know thy avatar: the unintended effect of virtual-self representation on behavior. Psychological Science. 25: 1043-5. PMID 24501111 DOI: 10.1177/0956797613519271 |
0.281 |
|
2018 |
Yoon G, Vargas P. The Subtle Influence of Check and X Marks: How Symbolic Markings Influence Judgment Journal of Consumer Psychology. 28: 682-688. DOI: 10.1002/Jcpy.1048 |
0.254 |
|
2006 |
Vargas PT, Yoon S. On the Psychology of Materialism: Wanting Things, Having Things, and Being Happy Advertising &Amp; Society Review. 7. DOI: 10.1353/Asr.2006.0022 |
0.251 |
|
2020 |
Yoon S, Lalwani AK, Vargas PT, Kim K, Taylor CR. Culture and Health Persuasion: Differences between Koreans and Americans Journal of Current Issues and Research in Advertising. 1-19. DOI: 10.1080/10641734.2019.1706211 |
0.235 |
|
2013 |
Biegler P, Vargas P. Response to open peer commentaries on "ban the sunset? Nonpropositional content and regulation of pharmaceutical advertising". The American Journal of Bioethics : Ajob. 13: W1-5. PMID 23557060 DOI: 10.1080/15265161.2013.785191 |
0.233 |
|
2019 |
Yun JT, Duff BRL, Vargas P, Himelboim I, Sundaram H. Can we find the right balance in cause‐related marketing? Analyzing the boundaries of balance theory in evaluating brand‐cause partnerships Psychology & Marketing. 36: 989-1002. DOI: 10.1002/Mar.21250 |
0.214 |
|
2016 |
Yoon G, Vargas PT. I See Myself through My Avatar: Evidence from East Asia and North America for Acculturated Effects on Virtual Representation Preference Asiascape: Digital Asia. 3: 79-96. DOI: 10.1163/22142312-12340049 |
0.206 |
|
2016 |
Biegler P, Vargas P. Feeling Is Believing: Evaluative Conditioning and the Ethics of Pharmaceutical Advertising. Journal of Bioethical Inquiry. 13: 271-9. PMID 26818244 DOI: 10.1007/s11673-016-9702-8 |
0.195 |
|
2015 |
Biegler P, Kennett J, Oakley J, Vargas P. Ethics of implicit persuasion in pharmaceutical advertising Handbook of Neuroethics. 1647-1668. DOI: 10.1007/978-94-007-4707-4_1 |
0.191 |
|
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