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Lori D. Wolin, Ph.D.

Affiliations: 
2001 Florida Atlantic University, Boca Raton, FL, United States 
Area:
Marketing Business Administration, Mass Communications, Cognitive Psychology
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Pradeep Korgaonkar grad student 2001 Florida Atlantic University
 (Internet advertising: A selectivity model approach to analyzing gender differences in information processing.)

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Publications

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Korgaonkar P, Wolin LD. (2009) Web usage, advertising, and shopping: Relationship patterns Compel - the International Journal For Computation and Mathematics in Electrical and Electronic Engineering. 28: 191-204
Wolin LD. (2003) Gender Issues in Advertising—An Oversight Synthesis of Research: 1970–2002 Journal of Advertising Research. 43: 111-129
Wolin LD, Korgaonkar P. (2003) Web advertising: Gender differences in beliefs, attitudes and behavior Internet Research. 13: 375-385
Wolin LD, Korgaonkar P, Lund D. (2002) Beliefs, attitudes and behaviour towards Web advertising International Journal of Advertising. 21: 87-113
Korgaonkar PK, Wolin LD. (1999) A multivariate analysis of web usage Journal of Advertising Research. 39: 53-68
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