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Frank R. Kardes

Affiliations: 
University of Cincinnati, Cincinnati, OH 
Area:
Marketing Business Administration, Social Psychology, Cognitive Psychology
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"Frank Kardes"
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Children

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Maria L. Cronley grad student 2000 University of Cincinnati
Bruce C. Robertson grad student 2001 University of Cincinnati
Cheongil Kim grad student 2002 University of Cincinnati
Kristin N. Rotte grad student 2002 University of Cincinnati
Vladimir V. Pashkevich grad student 2004 University of Cincinnati
Mary L. Kohne grad student 2006 University of Cincinnati
Helene Deval grad student 2010 University of Cincinnati
Xiaoqi Han grad student 2011 University of Cincinnati
Xiaoning Guo grad student 2012 University of Cincinnati

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Publications

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Mantel SP, Montag-Smit T, Kardes FR, et al. (2022) The influence of positive affect on sensitivity to important omissions. Frontiers in Psychology. 13: 992489
Wu R, Han X, Liu M, et al. (2020) Effects of Time for Deliberation and Disfluency on Omission Neglect Interdisciplinary Journal of Signage and Wayfinding. 4: 37-50
Wu R, Shah ED, Kardes FR. (2020) “The struggle isn't real”: How need for cognitive closure moderates inferences from disfluency Journal of Business Research. 109: 585-594
Sundar A, Wu R, Kardes FR. (2019) Faded Fonts Interdisciplinary Journal of Signage and Wayfinding. 3: 16-27
Wu R, Shah ED, Kardes FR, et al. (2019) Technical nomenclature, everyday language, and consumer inference Marketing Letters. 31: 299-310
Pfeiffer BE, Deval H, Silvera DH, et al. (2019) The effect of message credibility, need for cognitive closure, and information sufficiency on thought-induced attitude change Marketing Letters. 30: 193-205
Wright SA, Clarkson JJ, Kardes FR. (2018) Circumventing resistance to novel information: Piquing curiosity through strategic information revelation Journal of Experimental Social Psychology. 76: 81-87
Pulligadda S, Kardes FR, Cronley ML. (2016) Positive Affectivity as a Predictor of Consumers’ Propensity to Be Brand Loyal Journal of Brand Management. 23: 216-228
Sundar A, Kardes FR, Wright SA. (2015) The Influence of Repetitive Health Messages and Sensitivity to Fluency on the Truth Effect in Advertising Journal of Advertising
Iacobucci D, Posavac SS, Kardes FR, et al. (2015) TEMPORARY REMOVAL: The Median Split: Robust, Refined, and Revived Journal of Consumer Psychology
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