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Frank R. Kardes - Publications

Affiliations: 
University of Cincinnati, Cincinnati, OH 
Area:
Marketing Business Administration, Social Psychology, Cognitive Psychology
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Year Citation  Score
2022 Mantel SP, Montag-Smit T, Kardes FR, Barchetti A. The influence of positive affect on sensitivity to important omissions. Frontiers in Psychology. 13: 992489. PMID 36425831 DOI: 10.3389/fpsyg.2022.992489  0.345
2020 Wu R, Han X, Liu M, Kardes FR. Effects of Time for Deliberation and Disfluency on Omission Neglect Interdisciplinary Journal of Signage and Wayfinding. 4: 37-50. DOI: 10.15763/issn.2470-9670.2020.v4.i2.a66  0.342
2020 Wu R, Shah ED, Kardes FR. “The struggle isn't real”: How need for cognitive closure moderates inferences from disfluency Journal of Business Research. 109: 585-594. DOI: 10.1016/J.Jbusres.2019.03.042  0.463
2019 Sundar A, Wu R, Kardes FR. Faded Fonts Interdisciplinary Journal of Signage and Wayfinding. 3: 16-27. DOI: 10.15763/issn.2470-9670.2019.v1.i2.a37  0.363
2019 Wu R, Shah ED, Kardes FR, Wyer RS. Technical nomenclature, everyday language, and consumer inference Marketing Letters. 31: 299-310. DOI: 10.1007/S11002-019-09511-W  0.408
2019 Pfeiffer BE, Deval H, Silvera DH, Cronley ML, Kardes FR. The effect of message credibility, need for cognitive closure, and information sufficiency on thought-induced attitude change Marketing Letters. 30: 193-205. DOI: 10.1007/S11002-019-09491-X  0.761
2018 Wright SA, Clarkson JJ, Kardes FR. Circumventing resistance to novel information: Piquing curiosity through strategic information revelation Journal of Experimental Social Psychology. 76: 81-87. DOI: 10.1016/J.Jesp.2017.12.010  0.417
2016 Pulligadda S, Kardes FR, Cronley ML. Positive Affectivity as a Predictor of Consumers’ Propensity to Be Brand Loyal Journal of Brand Management. 23: 216-228. DOI: 10.1057/Bm.2015.43  0.756
2015 Sundar A, Kardes FR, Wright SA. The Influence of Repetitive Health Messages and Sensitivity to Fluency on the Truth Effect in Advertising Journal of Advertising. DOI: 10.1080/00913367.2015.1045154  0.437
2015 Iacobucci D, Posavac SS, Kardes FR, Schneider MJ, Popovich DL. TEMPORARY REMOVAL: The Median Split: Robust, Refined, and Revived Journal of Consumer Psychology. DOI: 10.1016/J.Jcps.2015.06.014  0.336
2015 Iacobucci D, Posavac SS, Kardes FR, Schneider MJ, Popovich DL. Toward a more nuanced understanding of the statistical properties of a median split Journal of Consumer Psychology. 25: 652-665. DOI: 10.1016/J.Jcps.2014.12.002  0.362
2015 Sundar A, Kardes FR. The Role of Perceived Variability and the Health Halo Effect in Nutritional Inference and Consumption Psychology & Marketing. 32: 512-521. DOI: 10.1002/Mar.20796  0.369
2014 Pfeiffer BE, Deval H, Kardes FR, Hirt ER, Karpen SC, Fennis BM. No product is perfect: The positive influence of acknowledging the negative Thinking and Reasoning. 20: 500-512. DOI: 10.1080/13546783.2014.939225  0.778
2014 Silvera DH, Pfeiffer BE, Kardes FR, Arsena A, Justin Goss R. Using imagine instructions to induce consumers to generate ad-supporting content Journal of Business Research. 67: 1567-1572. DOI: 10.1016/J.Jbusres.2014.01.017  0.391
2014 Hernandez JMC, Han X, Kardes FR. Effects of the perceived diagnosticity of presented attribute and brand name information on sensitivity to missing information Journal of Business Research. 67: 874-881. DOI: 10.1016/J.Jbusres.2013.07.006  0.776
2014 Pfeiffer BE, Deval H, Kardes FR, Ewing DR, Han X, Cronley ML. Effects of Construal Level on Omission Detection and Multiattribute Evaluation Psychology and Marketing. 31: 992-1007. DOI: 10.1002/Mar.20748  0.736
2013 Deval H, Mantel SP, Kardes FR, Posavac SS. How Naive Theories Drive Opposing Inferences from the Same Information Journal of Consumer Research. 39: 1185-1201. DOI: 10.1086/668086  0.778
2013 Puligadda S, Cronley ML, Kardes FR. Effects of advertising cues on brand extension evaluation: A global versus focused processing style account Journal of Brand Management. 20: 473-487. DOI: 10.1057/Bm.2012.54  0.75
2013 Kardes FR. Selective versus comparative processing Journal of Consumer Psychology. 23: 150-153. DOI: 10.1016/J.Jcps.2012.10.003  0.364
2013 Wright SA, da Costa Hernandez JM, Sundar A, Dinsmore J, Kardes FR. If it tastes bad it must be good: Consumer naïve theories and the marketing placebo effect International Journal of Research in Marketing. 30: 197-198. DOI: 10.1016/J.Ijresmar.2012.11.002  0.369
2012 Sanbonmatsu DM, Mazur D, Pfeiffer BE, Kardes FR, Posavac SS. The Less the Public Knows the Better? The Effects of Increased Knowledge on Celebrity Evaluations Basic and Applied Social Psychology. 34: 499-507. DOI: 10.1080/01973533.2012.728408  0.38
2012 Wright S, Manolis C, Brown D, Guo X, Dinsmore J, Chiu C-P, Kardes FR. Construal-level mind-sets and the perceived validity of marketing claims Marketing Letters. 23: 253-261. DOI: 10.1007/S11002-011-9151-4  0.683
2011 Sanbonmatsu DM, Vanous S, Hook C, Posavac SS, Kardes FR. Whither the alternatives: Determinants and consequences of selective versus comparative judgemental processing Thinking and Reasoning. 17: 367-386. DOI: 10.1080/13546783.2011.625659  0.326
2010 Posavac SS, Kardes FR, Brakus JJ. Focus induced tunnel vision in managerial judgment and decision making: The peril and the antidote Organizational Behavior and Human Decision Processes. 113: 102-111. DOI: 10.1016/J.Obhdp.2010.07.002  0.395
2010 Posavac SS, Herzenstein M, Kardes FR, Sundaram S. Profits and Halos: The Role of Firm Profitability Information in Consumer Inference Journal of Consumer Psychology. 20: 327-337. DOI: 10.1016/J.Jcps.2010.06.020  0.462
2010 Cronley ML, Mantel SP, Kardes FR. Effects of accuracy motivation and need to evaluate on mode of attitude formation and attitude–behavior consistency Journal of Consumer Psychology. 20: 274-281. DOI: 10.1016/J.Jcps.2010.06.003  0.762
2010 Puligadda S, Grewal R, Rangaswamy A, Kardes FR. The role of idiosyncratic attribute evaluation in mass customization Journal of Consumer Psychology. 20: 369-380. DOI: 10.1016/J.Jcps.2010.04.003  0.362
2009 Palmatier RW, Jarvis CB, Bechkoff JR, Kardes FR. The role of customer gratitude in relationship marketing Journal of Marketing. 73: 1-18. DOI: 10.1509/Jmkg.73.5.1  0.352
2009 Bechkoff J, Krishnan V, Niculescu M, Kohne ML, Palmatier RW, Kardes FR. The Role of omission neglect in response to non-gains and non-losses in gasoline price fluctuations Journal of Applied Social Psychology. 39: 1191-1200. DOI: 10.1111/J.1559-1816.2009.00477.X  0.712
2007 Kardes FR, Fennis BM, Hirt ER, Tormala ZL, Bullington B. The role of the need for cognitive closure in the effectiveness of the disrupt-then-reframe influence technique Journal of Consumer Research. 34: 377-385. DOI: 10.1086/518541  0.335
2006 Sivadas E, Kim J, Holmes TL, Kardes FR. Approach and avoidance motivations in online auctions International Journal of Internet Marketing and Advertising. 3: 318-334. DOI: 10.1504/Ijima.2006.012686  0.366
2006 Kardes FR, Cronley ML, Kim J. Construal-Level Effects on Preference Stability, Preference-Behavior Correspondence, and the Suppression of Competing Brands Journal of Consumer Psychology. 16: 135-144. DOI: 10.1207/S15327663Jcp1602_4  0.767
2006 Kardes FR. When Should Consumers and Managers Trust Their Intuition Journal of Consumer Psychology. 16: 20-24. DOI: 10.1207/S15327663Jcp1601_4  0.41
2006 Kardes FR, Posavac SS, Silvera D, Cronley ML, Sanbonmatsu DM, Schertzer S, Miller F, Herr PM, Chandrashekaran M. Debiasing omission neglect Journal of Business Research. 59: 786-792. DOI: 10.1016/J.Jbusres.2006.01.016  0.794
2005 Cronley ML, Posavac SS, Meyer T, Kardes FR, Kellaris JJ. A selective hypothesis testing perspective on price-quality inference and inference-based choice Journal of Consumer Psychology. 15: 159-169. DOI: 10.1207/S15327663Jcp1502_8  0.773
2005 Silvera DH, Kardes FR, Harvey N, Cronley ML, Houghton DC. Contextual influences on omission neglect in the fault tree paradigm Journal of Consumer Psychology. 15: 117-126. DOI: 10.1207/S15327663Jcp1502_4  0.769
2005 Posavac SS, Kardes FR, Sanbonmatsu DM, Fitzsimons GJ. Blissful insularity: When brands are judged in isolation from competitors Marketing Letters. 16: 87-97. DOI: 10.1007/S11002-005-1433-2  0.4
2004 Grewal R, Mehta R, Kardes FR. The Timing of Repeat Purchases of Consumer Durable Goods: The Role of Functional Bases of Consumer Attitudes Journal of Marketing Research. 41: 101-115. DOI: 10.1509/Jmkr.41.1.101.25090  0.398
2004 Kardes FR, Posavac SS, Cronley ML. Consumer Inference: A Review of Processes, Bases, and Judgment Contexts Journal of Consumer Psychology. 14: 230-256. DOI: 10.1207/S15327663Jcp1403_6  0.783
2004 Posavac SS, Sanbonmatsu DM, Kardes FR, Fitzsimons GJ. The brand positivity effect: When evaluation confers preference Journal of Consumer Research. 31: 643-651. DOI: 10.1086/425099  0.437
2004 Kardes FR, Cronley ML, Kellaris JJ, Posavac SS. The role of selective information processing in price-quality inference Journal of Consumer Research. 31: 368-374. DOI: 10.1086/422115  0.789
2004 Hirt ER, Kardes FR, Markman KD. Activating a mental simulation mind-set through generation of alternatives: Implications for debiasing in related and unrelated domains Journal of Experimental Social Psychology. 40: 374-383. DOI: 10.1016/J.Jesp.2003.07.009  0.308
2003 Sanbonmatsu DM, Kardes FR, Houghton DC, Ho EA, Posavac SS. Overestimating the Importance of the Given Information in Multiattribute Consumer Judgment Journal of Consumer Psychology. 13: 289-300. DOI: 10.1207/S15327663Jcp1303_10  0.478
2002 Fitzsimons GJ, Hutchinson JW, Williams P, Alba JW, Chartrand TL, Huber J, Kardes FR, Menon G, Raghubir P, Russo JE, Shiv B, Tavassoli NT. Non-Conscious Influences on Consumer Choice Marketing Letters. 13: 269-279. DOI: 10.1023/A:1020313710388  0.433
2002 Kardes FR, Sanbonmatsu DM, Cronley ML, Houghton DC. Consideration Set Overvaluation: When Impossibly Favorable Ratings of a Set of Brands Are Observed Journal of Consumer Psychology. 12: 353-361. DOI: 10.1016/S1057-7408(16)30086-9  0.775
2002 Zhang S, Kardes FR, Cronley ML. Comparative Advertising: Effects of Structural Alignability on Target Brand Evaluations Journal of Consumer Psychology. 12: 303-311. DOI: 10.1016/S1057-7408(16)30082-1  0.783
2001 Kardes FR, Cronley ML, Pontes MC, Houghton DC. Down the Garden Path: The Role of Conditional Inference Processes in Self-Persuasion Journal of Consumer Psychology. 11: 159-168. DOI: 10.1207/S15327663Jcp1103_02  0.772
2001 Muthukrishnan AV, Kardes FR. Persistent Preferences for Product Attributes: The Effects of the Initial Choice Context and Uninformative Experience Journal of Consumer Research. 28: 89-104. DOI: 10.1086/321949  0.43
2000 Grewal R, Mehta R, Kardes FR. The role of the social-identity function of attitudes in consumer innovativeness and opinion leadership Journal of Economic Psychology. 21: 233-252. DOI: 10.1016/S0167-4870(00)00003-9  0.323
1999 Mantel SP, Kardes FR. The Role of Direction of Comparison, Attribute-Based Processing, and Attitude-Based Processing in Consumer Preference Journal of Consumer Research. 25: 335-352. DOI: 10.1086/209543  0.393
1999 Houghton DC, Kardes FR, Mathieu A, Simonson I. Correction Processes in Consumer Choice Marketing Letters. 10: 107-112. DOI: 10.1023/A:1008079228646  0.365
1999 Lee H, Herr PM, Kardes FR, Kim C. Motivated Search: Effects of Choice Accountability, Issue Involvement, and Prior Knowledge on Information Acquisition and Use Journal of Business Research. 45: 75-88. DOI: 10.1016/S0148-2963(98)00067-8  0.442
1998 Sanbonmatsu DM, Posavac SS, Kardes FR, Mantel SP. Selective hypothesis testing Psychonomic Bulletin & Review. 5: 197-220. DOI: 10.3758/Bf03212944  0.328
1998 Houghton DC, Kardes FR. Market Share Overestimation and the Noncomplementarity Effect Marketing Letters. 9: 313-320. DOI: 10.1023/A:1008028407624  0.413
1997 Kardes FR. Persuasion: Two Views: The "Carl Sagans" of Psychology Present the Principles of Persuasion. Psyccritiques. 42. DOI: 10.1037/000215  0.309
1997 Sanbonmatsu DM, Kardes FR, Posavac SS, Houghton DC. Contextual Influences on Judgment Based on Limited Information Organizational Behavior and Human Decision Processes. 69: 251-264. DOI: 10.1006/Obhd.1997.2686  0.423
1996 Kardes FR. In Defense of Experimental Consumer Psychology Journal of Consumer Psychology. 5: 279-296. DOI: 10.1207/S15327663Jcp0503_04  0.388
1995 Kellaris JJ, Kardes FR, Dinovo T. Exploring the boundaries of the framing effect: The moderating roles of disparate expected values and perceived costs of judgmental errors Marketing Letters. 6: 175-182. DOI: 10.1007/Bf00995109  0.39
1994 Kardes FR, Kim J, Lim J. Moderating effects of prior knowledge on the perceived diagnosticity of beliefs derived from implicit versus explicit product claims Journal of Business Research. 29: 219-224. DOI: 10.1016/0148-2963(94)90006-X  0.406
1993 Kardes FR, Kalyanaram G, Chandrashekaran M, Dornoff RJ. Brand Retrieval, Consideration Set Composition, Consumer Choice, and the Pioneering Advantage Journal of Consumer Research. 20: 62-75. DOI: 10.1086/209333  0.438
1993 Kardes FR, Sanbonmatsu DM. Direction of comparison, expected feature correlation, and the set-size effect in preference judgment Journal of Consumer Psychology. 2: 39-54. DOI: 10.1016/S1057-7408(08)80074-5  0.382
1992 Kardes FR, Kalyanaram G. Order-of-Entry Effects on Consumer Memory and Judgment: An Information Integration Perspective: Journal of Marketing Research. 29: 343-357. DOI: 10.1177/002224379202900305  0.398
1992 Comer JM, Kardes FR, Sullivan AK. Multiple Deescalating Requests, Statistical Information, and Compliance: A Field Experiment1 Journal of Applied Social Psychology. 22: 1199-1207. DOI: 10.1111/J.1559-1816.1992.Tb02360.X  0.355
1992 Kardes FR. The Inseparability of Persuasion Theory and Practice Psyccritiques. 37: 248-249. DOI: 10.1037/031390  0.322
1992 Stayman DM, Kardes FR. Spontaneous Inference Processes in Advertising: Effects of Need for Cognition and Self-Monitoring on Inference Generation and Utilization Journal of Consumer Psychology. 1: 125-142. DOI: 10.1016/S1057-7408(08)80053-8  0.403
1992 Sanbonmatsu DM, Kardes FR, Herr PM. The role of prior knowledge and missing information in multiattribute evaluation Organizational Behavior and Human Decision Processes. 51: 76-91. DOI: 10.1016/0749-5978(92)90005-R  0.468
1991 Sanbonmatsu DM, Kardes FR, Sansone C. Remembering less and inferring more: effects of time of judgment on inferences about unknown attributes. Journal of Personality and Social Psychology. 61: 546-54. PMID 1960647 DOI: 10.1037//0022-3514.61.4.546  0.392
1991 Herr PM, Kardes FR, Kim J. Effects of Word-of-Mouth and Product-Attribute Information on Persuasion: An Accessibility-Diagnosticity Perspective Journal of Consumer Research. 17: 454-462. DOI: 10.1086/208570  0.443
1990 Venkatraman MP, Marlino D, Kardes FR, Sklar KB. The interactive effects of message appeal and individual differences on information processing and persuasion Psychology & Marketing. 7: 85-96. DOI: 10.1002/Mar.4220070202  0.445
1988 Sanbonmatsu DM, Kardes FR. The Effects of Physiological Arousal on Information Processing and Persuasion Journal of Consumer Research. 15: 379. DOI: 10.1086/209175  0.36
1988 Kardes FR. Spontaneous Inference Processes in Advertising: The Effects of Conclusion Omission and Involvement on Persuasion Journal of Consumer Research. 15: 225-233. DOI: 10.1086/209159  0.381
1987 Kimble CE, Kardes FR. Information Patterns, Attribution and Attraction Social Psychology Quarterly. 50: 338. DOI: 10.2307/2786818  0.346
1986 Fazio RH, Sanbonmatsu DM, Powell MC, Kardes FR. On the automatic activation of attitudes. Journal of Personality and Social Psychology. 50: 229-38. PMID 3701576 DOI: 10.1037//0022-3514.50.2.229  0.33
1986 Kardes FR, Sanbonmatsu DM, Voss RT, Fazio RH. Self-Monitoring and Attitude Accessibility Personality and Social Psychology Bulletin. 12: 468-474. DOI: 10.1177/0146167286124010  0.32
1986 Kardes FR. Effects of Initial Product Judgments on Subsequent Memory-Based Judgments Journal of Consumer Research. 13: 1-11. DOI: 10.1086/209043  0.346
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