Donald C. Barnes, Ph.D.

Affiliations: 
2009 Marketing, Quantitative Analysis, and Business Law Mississippi State University, Starkville, MS, United States 
Area:
Marketing Business Administration, Social Psychology
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Parents

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Nicole Ponder grad student 2009 Mississippi State University
 (Three essays on customer delight.)
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Publications

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Guidice RM, Barnes DC, Kinard BR. (2020) Delight spirals: the cause and consequence of employee perceived customer delight Journal of Service Theory and Practice. 30: 149-170
Barnes DC, Mesmer-Magnus J, Krallman A, et al. (2020) Customer delight during a crisis: understanding delight through the lens of transformative service research Journal of Service Management
Barnes DC, Krallman A. (2019) Customer Delight: A Review and Agenda for Research The Journal of Marketing Theory and Practice. 27: 174-195
Collier JE, Barnes DC, Abney AK, et al. (2018) Idiosyncratic service experiences: When customers desire the extraordinary in a service encounter Journal of Business Research. 84: 150-161
Ludwig NL, Barnes DC, Gouthier M. (2017) Observing delightful experiences of other customers: the double-edged sword of jealousy and joy Journal of Service Theory and Practice. 27: 145-163
Ball J, Barnes DC. (2017) Delight and the grateful customer: beyond joy and surprise Journal of Service Theory and Practice. 27: 250-269
Meyer T, Barnes DC, Friend SB. (2017) The role of delight in driving repurchase intentions Journal of Personal Selling and Sales Management. 37: 61-71
Barnes DC, Meyer T, Kinard BR. (2016) Implementing a Delight Strategy in a Restaurant Setting The Power of Unsolicited Recommendations Cornell Hospitality Quarterly. 57: 329-342
Barnes DC, Collier JE, Howe V, et al. (2016) Multiple paths to customer delight: the impact of effort, expertise and tangibles on joy and surprise Journal of Services Marketing. 30: 277-289
Beauchamp MB, Barnes DC. (2015) Delighting baby boomers and millennials: Factors that matter most Journal of Marketing Theory and Practice. 23: 338-350
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