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L J. Shrum

Affiliations: 
Marketing The University of Texas at San Antonio, San Antonio, TX, United States 
Area:
Marketing Business Administration, Social Psychology
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"L Shrum"
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Rustagi N, Shrum LJ. (2019) Undermining the Restorative Potential of Compensatory Consumption: A Product’s Explicit Identity Connection Impedes Self-Repair Journal of Consumer Research. 46: 119-139
Gentina E, Shrum LJ, Lowrey TM. (2018) Coping with Loneliness Through Materialism: Strategies Matter for Adolescent Development of Unethical Behaviors Journal of Business Ethics. 152: 103-122
Lee J, Shrum LJ, Yi Y. (2017) The Role of Cultural Communication Norms in Social Exclusion Effects Journal of Consumer Psychology. 27: 108-116
Gentina E, Shrum LJ, Lowrey TM. (2016) Teen attitudes toward luxury fashion brands from a social identity perspective: A cross-cultural study of French and U.S. teenagers Journal of Business Research. 69: 5785-5792
Gentina E, Shrum LJ, Lowrey TM, et al. (2016) An Integrative Model of the Influence of Parental and Peer Support on Consumer Ethical Beliefs: The Mediating Role of Self-Esteem, Power, and Materialism Journal of Business Ethics. 1-14
Wyer RS, Shrum LJ. (2015) The Role of Comprehension Processes in Communication and Persuasion Media Psychology. 18: 163-195
Shrum LJ, Lowrey TM, Pandelaere M, et al. (2014) Materialism: the good, the bad, and the ugly Journal of Marketing Management. 30: 1858-1881
Warlop L, Shrum LJ, Merunka D, et al. (2014) Utterly fresh perspectives on consumer research and advertising: Introducing the special issue from the 2013 La Londe conference Journal of Business Research. 67: 1519-1521
Briley DA, Shrum LJ, Wyer RS. (2013) Factors affecting judgments of prevalence and representation: Implications for public policy and marketing Journal of Public Policy and Marketing. 32: 112-118
Shrum LJ, Wong N, Arif F, et al. (2013) Reconceptualizing materialism as identity goal pursuits: Functions, processes, and consequences Journal of Business Research. 66: 1179-1185
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