Colleen C. Bee, Ph.D. - Publications

Affiliations: 
2005 University of Oregon, Eugene, OR, United States 
Area:
Marketing Business Administration, Behavioral Psychology

11 high-probability publications. We are testing a new system for linking publications to authors. You can help! If you notice any inaccuracies, please sign in and mark papers as correct or incorrect matches. If you identify any major omissions or other inaccuracies in the publication list, please let us know.

Year Citation  Score
2022 Madrigal R, Bee C, Chen J. Hope and fear in the experience of suspense. Cognition & Emotion. 1-19. PMID 35583431 DOI: 10.1080/02699931.2022.2075327  0.638
2019 Bee C, King J, Stornelli J. Are you with us or against us? The role of threat and anger in sport sponsorship Journal of Business Research. DOI: 10.1016/J.Jbusres.2019.02.048  0.475
2018 Aiken KD, Bee C, Walker N. From passion to obsession: Development and validation of a scale to measure compulsive sport consumption Journal of Business Research. 87: 69-79. DOI: 10.1016/J.Jbusres.2018.02.019  0.33
2015 Bee C, Dalakas V. Rivalries and sponsor affiliation: Examining the effects of social identity and argument strength on responses to sponsorship-related advertising messages Journal of Marketing Communications. 21: 408-424. DOI: 10.1080/13527266.2013.828768  0.306
2014 Bee C, Neubaum DO. The role of cognitive appraisal and emotions of family members in the family business system Journal of Family Business Strategy. 5: 323-333. DOI: 10.1016/J.Jfbs.2013.12.001  0.464
2013 Bee CC, Madrigal R. Consumer uncertainty: The influence of anticipatory emotions on ambivalence, attitudes, and intentions Journal of Consumer Behaviour. 12: 370-381. DOI: 10.1002/Cb.1435  0.648
2012 Bee CC, Madrigal R. It's Not Whether You Win or Lose; It's How The Game is Played Journal of Advertising. 41: 47-58. DOI: 10.2753/Joa0091-3367410104  0.572
2012 Bee C, Madrigal R. Outcomes Are in the Eye of the Beholder Journal of Media Psychology. 24: 143-153. DOI: 10.1027/1864-1105/A000072  0.645
2011 Madrigal R, Bee C, Chen J, LaBarge M. The Effect of Suspense on Enjoyment Following a Desirable Outcome: The Mediating Role of Relief Media Psychology. 14: 259-288. DOI: 10.1080/15213269.2011.596469  0.62
2010 Bee CC, Havitz ME. Exploring the Relationship between Involvement, Fan Attraction, Psychological Commitment and Behavioural Loyalty in a Sports Spectator Context International Journal of Sports Marketing & Sponsorship. 11: 37-54. DOI: 10.1108/Ijsms-11-02-2010-B004  0.361
2010 Orth UR, Malkewitz K, Bee C. Gender and Personality Drivers of Consumer Mixed Emotional Response to Advertising Journal of Current Issues and Research in Advertising. 32: 69-80. DOI: 10.1080/10641734.2010.10505276  0.545
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