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Janna M. Parker, D.B.A.

Affiliations: 
2013 Louisiana Tech University, Ruston, LA, United States 
Area:
Marketing Business Administration
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Bruce Alford grad student 2013 Louisiana Tech University
 (Retailer television advertising: Consumers' skepticism of informational vs. emotional ads.)

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Swimberghe K, Flurry LA, Parker JM. (2011) Consumer Religiosity: Consequences for Consumer Activism in the United States Journal of Business Ethics. 103: 453-467
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