Year |
Citation |
Score |
2019 |
Kozinets RV. Consuming Technocultures: An Extended JCR Curation Journal of Consumer Research. 46: 620-627. DOI: 10.1093/Jcr/Ucz034 |
0.368 |
|
2019 |
Kozinets RV. YouTube utopianism: Social media profanation and the clicktivism of capitalist critique Journal of Business Research. 98: 65-81. DOI: 10.1016/J.Jbusres.2019.01.019 |
0.381 |
|
2018 |
Perren R, Kozinets RV. Lateral Exchange Markets: How Social Platforms Operate in a Networked Economy Journal of Marketing. 82: 20-36. DOI: 10.1509/Jm.14.0250 |
0.449 |
|
2016 |
Kozinets R, Patterson A, Ashman R. Networks of Desire: How Technology Increases Our Passion to Consume Journal of Consumer Research. 43: 659-682. DOI: 10.1093/Jcr/Ucw061 |
0.333 |
|
2016 |
Kozinets RV. Amazonian Forests and Trees: Multiplicity and Objectivity in Studies of Online Consumer-Generated Ratings and Reviews, A Commentary on de Langhe, Fernbach, and Lichtenstein Journal of Consumer Research. 42: 834-839. DOI: 10.1093/Jcr/Ucv090 |
0.368 |
|
2014 |
Kozinets RV. Creating Sustainable Digital Experiences Gfk Marketing Intelligence Review. 6: 46-51. DOI: 10.2478/Gfkmir-2014-0098 |
0.405 |
|
2014 |
Kozinets RV, Valck Kd, Wojnicki A, Wilner SJS. Lost in Translation: The Social Shaping of Marketing Messaging Gfk Marketing Intelligence Review. 6: 22-27. DOI: 10.2478/Gfkmir-2014-0094 |
0.417 |
|
2014 |
Kozinets RV. Social Brand Engagement: A New Idea Gfk Marketing Intelligence Review. 6: 8-15. DOI: 10.2478/Gfkmir-2014-0091 |
0.334 |
|
2012 |
Kozinets RV. Marketing Netnography: Prom/ot(Ulgat)ing a New Research Method: Methodological Innovations Online. 7: 37-45. DOI: 10.4256/Mio.2012.004 |
0.408 |
|
2012 |
Kozinets RV. Me/my research/avatar Journal of Business Research. 65: 478-482. DOI: 10.1016/J.Jbusres.2011.02.025 |
0.335 |
|
2010 |
Kozinets RV, Valck Kd, Wojnicki AC, Wilner SJS. Networked Narratives: Understanding Word-of-Mouth Marketing in Online Communities Journal of Marketing. 74: 71-89. DOI: 10.1509/Jmkg.74.2.71 |
0.421 |
|
2009 |
Diamond N, Sherry JF, Muhiz AM, McGrath MA, Kozinets RV, Borghini S. American Girl and the Brand Gestalt: Closing the Loop on Sociocultural Branding Research Journal of Marketing. 73: 118-134. DOI: 10.1509/Jmkg.73.3.118 |
0.405 |
|
2009 |
Borghini S, Diamond N, Kozinets RV, McGrath MA, Muñiz AM, Sherry JF. Why Are Themed Brandstores So Powerful? Retail Brand Ideology at American Girl Place Journal of Retailing. 85: 363-375. DOI: 10.1016/J.Jretai.2009.05.003 |
0.424 |
|
2008 |
Kozinets RV, Hemetsberger A, Schau HJ. The Wisdom of Consumer Crowds Collective Innovation in the Age of Networked Marketing Journal of Macromarketing. 28: 339-354. DOI: 10.1177/0276146708325382 |
0.448 |
|
2008 |
Kozinets RV. Technology/Ideology: How Ideological Fields Influence Consumers’ Technology Narratives Journal of Consumer Research. 34: 865-881. DOI: 10.1086/523289 |
0.328 |
|
2006 |
Kozinets RV. Click to Connect: Netnography and Tribal Advertising Journal of Advertising Research. 46: 279-288. DOI: 10.2501/S0021849906060338 |
0.395 |
|
2005 |
Belk RW, Kozinets RV. Videography in marketing and consumer research Qualitative Market Research: An International Journal. 8: 128-141. DOI: 10.1108/13522750510592418 |
0.42 |
|
2005 |
Belk RW, Kozinets RV. Introduction to the Resonant Representations Issue of Consumption, Markets and Culture Consumption Markets & Culture. 8: 195-203. DOI: 10.1080/10253860500160395 |
0.391 |
|
2004 |
Kozinets RV. Time, Space, and the Market: Retroscapes Rising (Book) Journal of the Academy of Marketing Science. 32: 96-98. DOI: 10.1177/0092070304321008 |
0.355 |
|
2004 |
Kozinets RV, Handelman JM. Adversaries of consumption: Consumer movements, activism, and ideology Journal of Consumer Research. 31: 691-704. DOI: 10.1086/425104 |
0.332 |
|
2004 |
Kozinets RV, Sherry JF, Storm D, Duhachek A, Nuttavuthisit K, DeBerry-Spence B. Ludic agency and retail spectacle Journal of Consumer Research. 31: 658-672. DOI: 10.1086/425101 |
0.367 |
|
2003 |
Brown S, Kozinets RV, Sherry JF. Teaching old brands new tricks: Retro branding and the revival of brand meaning Journal of Marketing. 67: 19-33. DOI: 10.1509/Jmkg.67.3.19.18657 |
0.38 |
|
2002 |
Kozinets RV. The Field Behind the Screen: Using Netnography for Marketing Research in Online Communities Journal of Marketing Research. 39: 61-72. DOI: 10.1509/Jmkr.39.1.61.18935 |
0.456 |
|
2002 |
Kozinets RV. Can Consumers Escape the Market? Emancipatory Illuminations from Burning Man Journal of Consumer Research. 29: 20-38. DOI: 10.1086/339919 |
0.446 |
|
2002 |
Kozinets RV, Sherry JF, DeBerry-Spence B, Duhachek A, Nuttavuthisit K, Storm D. Themed flagship brand stores in the new millennium: Theory, practice, prospects Journal of Retailing. 78: 17-29. DOI: 10.1016/S0022-4359(01)00063-X |
0.42 |
|
2001 |
Sherry JF, Kozinets RV, Storm D, Duhachek A, Nuttavuthisit K, Deberry-Spence B. Being in the zone: Staging retail theater at ESPN zone Chicago Journal of Contemporary Ethnography. 30: 465-510. DOI: 10.1177/089124101030004005 |
0.461 |
|
2001 |
Kozinets RV. Utopian Enterprise: Articulating the Meanings of Star Trek’s Culture of Consumption Journal of Consumer Research. 28: 67-88. DOI: 10.1086/321948 |
0.346 |
|
2001 |
Arnold SJ, Kozinets RV, Handelman JM. Hometown ideology and retailer legitimation: The institutional semiotics of Wal-Mart flyers Journal of Retailing. 77: 243-271. DOI: 10.1016/S0022-4359(01)00046-X |
0.336 |
|
1999 |
Kozinets RV. E-tribalized Marketing?: The Strategic Implications of Virtual Communities of Consumption European Management Journal. 17: 252-264. DOI: 10.1016/S0263-2373(99)00004-3 |
0.391 |
|
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