| Year |
Citation |
Score |
| 2020 |
Golder PN, Jap SD. Launching the Idea Corners section of Marketing Letters Marketing Letters. 31: 1-2. DOI: 10.1007/S11002-020-09515-X |
0.44 |
|
| 2018 |
Golder PN, Mitra D, Moorman C. Incorporating Quality Considerations in Merger Analysis:: Why, What, When, and How? The Antitrust Bulletin. 63: 222-236. DOI: 10.1177/0003603X18770064 |
0.661 |
|
| 2018 |
Golder PN, Markovitch DG, O'Brien JP. When do investors reward acquisitions and divestitures? The contrasting implications of normative and behavioral economic theories Managerial and Decision Economics. 39: 226-239. DOI: 10.1002/Mde.2898 |
0.316 |
|
| 2017 |
Golder PN, Jap S, Steckel JH. The future of Marketing Letters Marketing Letters. 28: 335-339. DOI: 10.1007/S11002-017-9434-5 |
0.494 |
|
| 2012 |
Golder PN, Mitra D, Moorman C. What Is Quality? An Integrative Framework of Processes and States Journal of Marketing. 76: 1-23. DOI: 10.1509/Jm.09.0416 |
0.634 |
|
| 2009 |
Golder PN, Shacham R, Mitra D. Findings---Innovations' Origins: When, By Whom, and How Are Radical Innovations Developed? Marketing Science. 28: 166-179. DOI: 10.1287/Mksc.1080.0384 |
0.645 |
|
| 2008 |
Mitra D, Golder PN. Does Academic Research Help or Hurt MBA Programs Journal of Marketing. 72: 31-49. DOI: 10.1509/Jmkg.72.5.31 |
0.579 |
|
| 2008 |
Markovitch DG, Golder PN. Findings---Using Stock Prices to Predict Market Events: Evidence on Sales Takeoff and Long-Term Firm Survival Marketing Science. 27: 717-729. DOI: 10.1287/Mksc.1070.0325 |
0.505 |
|
| 2006 |
Mitra D, Golder PN. How Does Objective Quality Affect Perceived Quality? Short-Term Effects, Long-Term Effects, and Asymmetries Marketing Science. 25: 230-247. DOI: 10.1287/Mksc.1050.0175 |
0.633 |
|
| 2004 |
Golder PN, Tellis GJ. Growing, growing, gone: Cascades, diffusion, and turning points in the product life cycle Marketing Science. 23. DOI: 10.1287/Mksc.1040.0057 |
0.404 |
|
| 2002 |
Mitra D, Golder PN. Whose culture matters? Near-market knowledge and its impact on foreign market entry timing Journal of Marketing Research. 39: 350-365. DOI: 10.1509/Jmkr.39.3.350.19112 |
0.663 |
|
| 2002 |
Bohlmann JD, Golder PN, Mitra D. Deconstructing the Pioneer's Advantage: Examining Vintage Effects and Consumer Valuations of Quality and Variety Management Science. 48: 1175-1195. DOI: 10.1287/Mnsc.48.9.1175.175 |
0.699 |
|
| 2000 |
Golder PN. Historical Method in Marketing Research with New Evidence on Long-Term Market Share Stability Journal of Marketing Research. 37: 156-172. DOI: 10.1509/Jmkr.37.2.156.18732 |
0.503 |
|
| 2000 |
Golder PN. Insights from senior executives about innovation in international markets Journal of Product Innovation Management. 17: 326-340. DOI: 10.1016/S0737-6782(00)00053-9 |
0.514 |
|
| 1998 |
Golder PN, Tellis GJ. Beyond Diffusion: An Affordability Model of the Growth of New Consumer Durables Journal of Forecasting. 17: 259-280. DOI: 10.1002/(Sici)1099-131X(199806/07)17:3/4<259::Aid-For696>3.0.Co;2-T |
0.427 |
|
| 1997 |
Golder PN, Tellis GJ. Will It Ever Fly? Modeling the Takeoff of Really New Consumer Durables Marketing Science. 16: 256-270. DOI: 10.1287/Mksc.16.3.256 |
0.491 |
|
| 1993 |
Tellis GJ, Golder PN. Pioneer Advantage: Marketing Logic or Marketing Legend? Journal of Marketing Research. 30: 158-170. DOI: 10.1177/002224379303000203 |
0.537 |
|
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