Shweta Oza, Ph.D. - Publications
Affiliations: | 2007 | Business and Management: Marketing | University of Maryland, College Park, College Park, MD |
Area:
Marketing Business Administration, Social PsychologyYear | Citation | Score | |||
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2017 | Srivastava J, Oza SS, Koukova NT. To contribute or not: A goals-based perspective on the effect of industry sales trend and solicitation messages on voluntary contributions to a generic advertising campaign. Journal of Experimental Psychology. Applied. 23: 484-499. PMID 29265858 DOI: 10.1037/xap0000150 | 0.503 | |||
2010 | Oza SS, Srivastava J, Koukova NT. How suspicion mitigates the effect of influence tactics Organizational Behavior and Human Decision Processes. 112: 1-10. DOI: 10.1016/J.Obhdp.2009.11.006 | 0.554 | |||
2006 | Srivastava J, Oza S. Effect of response time on perceptions of bargaining outcomes Journal of Consumer Research. 33: 266-272. DOI: 10.1086/506307 | 0.524 | |||
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