Julie A. Edell
Affiliations: | Duke University, Durham, NC |
Area:
Marketing Business Administration, Cognitive PsychologyGoogle:
"Julie Edell"Mean distance: 35622
Children
Sign in to add traineeLisa J. Abendroth | grad student | 2000 | Duke |
Kiersten M. Elliott | grad student | 2002 | Duke |
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Publications
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Askegaard S, Ordabayeva N, Chandon P, et al. (2014) Moralities in food and health research Journal of Marketing Management. 30: 1800-1832 |
Shiv B, Edell JA, Payne JW. (1997) Factors Affecting the Impact of Negatively and Positively Framed Ad Messages Journal of Consumer Research. 24: 285-294 |
Garbarino EC, Edell JA. (1997) Cognitive Effort, Affect, and Choice Journal of Consumer Research. 24: 147-158 |
Burke MC, Edell JA. (1989) The Impact of Feelings on Ad-Based Affect and Cognition: Journal of Marketing Research. 26: 69-83 |
Edell JA, Keller KL. (1989) The Information Processing of Coordinated Media Campaigns Journal of Marketing Research. 26: 149-163 |
Edell JA, Burke MC. (1987) The Power of Feelings in Understanding Advertising Effects Journal of Consumer Research. 14: 421-433 |
Burke MC, Edell JA. (1986) Ad Reactions Over Time: Capturing Changes in the Real World Journal of Consumer Research. 13: 114-118 |
Edell JA, Staelin R. (1983) The Information Processing of Pictures in Print Advertisements Journal of Consumer Research. 10: 45 |