Minki Kim, Ph.D. - Publications
Affiliations: | 2011 | Economics | University of Chicago, Chicago, IL |
Area:
General Economics, Marketing Business Administration, Health Care Management, PharmacyYear | Citation | Score | |||
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2012 | Chintagunta PK, Goettler RL, Kim M. New drug diffusion when forward-looking physicians learn from patient feedback and detailing Journal of Marketing Research. 49: 807-821. DOI: 10.1509/Jmr.11.0114 | 0.517 | |||
2012 | Kim M, Chintagunta PK. Investigating brand preferences across social groups and consumption contexts Quantitative Marketing and Economics. 10: 305-333. DOI: 10.1007/S11129-011-9117-0 | 0.53 | |||
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