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Paula C. Peter, Ph.D. - Publications

Affiliations: 
2007 Virginia Polytechnic Institute and State University, Blacksburg, VA, United States 
Area:
Marketing Business Administration
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12 high-probability publications. We are testing a new system for linking publications to authors. You can help! If you notice any inaccuracies, please sign in and mark papers as correct or incorrect matches. If you identify any major omissions or other inaccuracies in the publication list, please let us know.

Year Citation  Score
2020 Batat W, Peter P. The healthy and sustainable bugs appetite: factors affecting entomophagy acceptance and adoption in Western food cultures Journal of Consumer Marketing. 37: 291-303. DOI: 10.1108/Jcm-10-2018-2906  0.344
2019 Batat W, Peter PC, Moscato EM, Castro IA, Chan S, Chugani S, Muldrow A. The experiential pleasure of food: A savoring journey to food well-being Journal of Business Research. 100: 392-399. DOI: 10.1016/J.Jbusres.2018.12.024  0.4
2018 Mendini M, Peter PC, Gibbert M. The dual-process model of similarity in cause-related marketing: How taxonomic versus thematic partnerships reduce skepticism and increase purchase willingness Journal of Business Research. 91: 195-204. DOI: 10.1016/J.Jbusres.2018.06.010  0.343
2017 Batat W, Peter PC, Vicdan H, Manna V, Ulusoy E, Ulusoy E, Hong S. Alternative food consumption (AFC): idiocentric and allocentric factors of influence among low socio-economic status (SES) consumers Journal of Marketing Management. 33: 580-601. DOI: 10.1080/0267257X.2017.1289974  0.336
2016 Batat W, Manna V, Ulusoy E, Peter PC, Ulusoy E, Vicdan H, Hong S. New paths in researching “alternative” consumption and well-being in marketing: alternative food consumption / Alternative food consumption: What is “alternative”? / Rethinking “literacy” in the adoption of AFC / Social class dynamics in AFC: Marketing Theory. 16: 1470593116649793. DOI: 10.1177/1470593116649793  0.313
2015 Tang N, Baker A, Peter PC. Investigating the Disconnect between Financial Knowledge and Behavior: The Role of Parental Influence and Psychological Characteristics in Responsible Financial Behaviors among Young Adults Journal of Consumer Affairs. 49: 376-406. DOI: 10.1111/Joca.12069  0.313
2013 Bublitz MG, Peracchio LA, Andreasen AR, Kees J, Kidwell B, Miller EG, Motley CM, Peter PC, Rajagopal P, Scott ML, Vallen B. Promoting positive change: Advancing the food well-being paradigm Journal of Business Research. 66: 1211-1218. DOI: 10.1016/J.Jbusres.2012.08.014  0.43
2012 Peter PC, Honea H. Targeting Social Messages with Emotions of Change: The Call for Optimism Journal of Public Policy & Marketing. 31: 269-283. DOI: 10.1509/Jppm.11.098  0.414
2012 Peter PC, Brinberg D. Learning Emotional Intelligence: An Exploratory Study in the Domain of Health Journal of Applied Social Psychology. 42: 1394-1414. DOI: 10.1111/J.1559-1816.2012.00904.X  0.592
2011 Scammon DL, Keller PA, Albinsson PA, Bahl S, Catlin JR, Haws KL, Kees J, King T, Miller EG, Mirabito AM, Peter PC, Schindler RM. Transforming consumer health Journal of Public Policy and Marketing. 30: 14-22. DOI: 10.1509/Jppm.30.1.14  0.382
2010 Krishen AS, Bui M, Peter PC. Retail kiosks: how regret and variety influence consumption International Journal of Retail & Distribution Management. 38: 173-189. DOI: 10.1108/09590551011027113  0.349
2009 Hampton B, Brinberg D, Peter P, Corus C. Integrating the Unified Theory and Stages of Change to Create Targeted Health Messages Journal of Applied Social Psychology. 39: 449-471. DOI: 10.1111/J.1559-1816.2008.00446.X  0.427
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