| Year |
Citation |
Score |
| 2014 |
Sayman S, Hoch SJ. Dynamics of price premiums in loyalty programs European Journal of Marketing. 48: 617-640. DOI: 10.1108/Ejm-11-2011-0650 |
0.343 |
|
| 2011 |
Janakiraman N, Meyer RJ, Hoch SJ. The Psychology of Decisions to Abandon Waits for Service Journal of Marketing Research. 48: 970-984. DOI: 10.1509/Jmr.10.0382 |
0.367 |
|
| 2011 |
Redden JP, Hoch SJ. Simplifying difficult calculations: consumer choice of two‐part tariffs Journal of Product & Brand Management. 20: 549-556. DOI: 10.1108/10610421111181859 |
0.604 |
|
| 2009 |
Redden JP, Hoch SJ. The Presence of Variety Reduces Perceived Quantity Journal of Consumer Research. 36: 406-417. DOI: 10.1086/598971 |
0.603 |
|
| 2004 |
Okada EM, Hoch SJ. Spending Time versus Spending Money Journal of Consumer Research. 31: 313-323. DOI: 10.1086/422110 |
0.36 |
|
| 2002 |
Sayman S, Hoch SJ, Raju JS. Positioning of store brands Marketing Science. 21: 378-397. DOI: 10.1287/Mksc.21.4.378.134 |
0.392 |
|
| 2002 |
Hoch SJ, Bradlow ET, Wansink B. Rejoinder to “The Variety of an Assortment: An Extension to the Attribute-Based Approach” Marketing Science. 21: 342-346. DOI: 10.1287/Mksc.21.3.342.141 |
0.407 |
|
| 2002 |
Hoch SJ. Product Experience Is Seductive Journal of Consumer Research. 29: 448-454. DOI: 10.1086/344422 |
0.356 |
|
| 2001 |
Hawkins SA, Hoch SJ, Meyers-Levy J. Low-Involvement Learning: Repetition and Coherence in Familiarity and Belief Journal of Consumer Psychology. 11: 1-11. DOI: 10.1207/S15327663Jcp1101_1 |
0.333 |
|
| 2001 |
Hawkins SA, Hoch SJ, Meyers-Levy J. Low-Involvement Learning: Repetition and Coherence in Familiarity and Belief Journal of Consumer Psychology. 11: 1-11. DOI: 10.1207/15327660152054003 |
0.333 |
|
| 2001 |
Dhar SK, Hoch SJ, Kumar N. Effective category management depends on the role of the category Journal of Retailing. 77: 165-184. DOI: 10.1016/S0022-4359(01)00045-8 |
0.375 |
|
| 1999 |
Hoch SJ, Bradlow ET, Wansink B. The variety of an assortment Marketing Science. 18: 527-546. DOI: 10.1287/Mksc.18.4.527 |
0.395 |
|
| 1998 |
Wansink B, Kent RJ, Hoch SJ. An Anchoring and Adjustment Model of Purchase Quantity Decisions Journal of Marketing Research. 35: 71-81. DOI: 10.2307/3151931 |
0.434 |
|
| 1998 |
Drèze X, Hoch SJ. Exploiting the installed base using cross-merchandising and category destination programs International Journal of Research in Marketing. 15: 459-471. DOI: 10.1016/S0167-8116(98)00017-2 |
0.351 |
|
| 1997 |
Dhar SK, Hoch SJ. Why Store Brand Penetration Varies by Retailer Marketing Science. 16: 208-227. DOI: 10.1287/Mksc.16.3.208 |
0.417 |
|
| 1996 |
Hoch SJ, Schkade DA. A psychological approach to decision support systems Management Science. 42: 51-64. DOI: 10.1287/Mnsc.42.1.51 |
0.357 |
|
| 1996 |
Dhar SK, Hoch SJ. Price Discrimination using in-Store Merchandising: Journal of Marketing. 60: 17-30. DOI: 10.1177/002224299606000103 |
0.346 |
|
| 1996 |
West PM, Brown CL, Hoch SJ. Consumption vocabulary and preference formation Journal of Consumer Research. 23: 120-135. DOI: 10.1086/209471 |
0.394 |
|
| 1995 |
Hoch SJ, Kim B, Montgomery AL, Rossi PE. Determinants of Store-Level Price Elasticity Journal of Marketing Research. 32: 17-29. DOI: 10.1177/002224379503200104 |
0.34 |
|
| 1994 |
Hoch SJ, Dreze X, Purk ME. EDLP, Hi-Lo, and margin arithmetic Journal of Marketing. 58: 16-27. DOI: 10.1177/002224299405800402 |
0.321 |
|
| 1994 |
Drèze X, Hoch SJ, Purk ME. Shelf management and space elasticity Journal of Retailing. 70: 301-326. DOI: 10.1016/0022-4359(94)90002-7 |
0.365 |
|
| 1992 |
Hawkins SA, Hoch SJ. Low-Involvement Learning: Memory without Evaluation Journal of Consumer Research. 19: 212-225. DOI: 10.1086/209297 |
0.316 |
|
| 1991 |
Hoch SJ, Loewenstein GF. Time-Inconsistent Preferences and Consumer Self-Control Journal of Consumer Research. 17: 492. DOI: 10.1086/208573 |
0.372 |
|
| 1989 |
Ha Y, Hoch SJ. Ambiguity, Processing Strategy, and Advertising-Evidence Interactions Journal of Consumer Research. 16: 354-360. DOI: 10.1086/209221 |
0.383 |
|
| 1988 |
Hoch SJ. Who Do We Know: Predicting the Interests and Opinions of the American Consumer Journal of Consumer Research. 15: 315-324. DOI: 10.1086/209169 |
0.333 |
|
| 1986 |
Hoch SJ, Ha Y. Consumer Learning: Advertising and the Ambiguity of Product Experience Journal of Consumer Research. 13: 221-233. DOI: 10.1086/209062 |
0.378 |
|
| 1986 |
Davis HL, Hoch SJ, Ragsdale EKE. An Anchoring and Adjustment Model of Spousal Predictions Journal of Consumer Research. 13: 25-37. DOI: 10.1086/209045 |
0.402 |
|
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