Year |
Citation |
Score |
2014 |
Mehta R, Zhu RJ, Meyers-Levy J. When Does a Higher Construal Level Increase or Decrease Indulgence? Resolving the Myopia versus Hyperopia Puzzle Journal of Consumer Research. 41: 475-488. DOI: 10.1086/676968 |
0.303 |
|
2010 |
Meyers-Levy J, Zhu R, Jiang L. Context Effects from Bodily Sensations: Examining Bodily Sensations Induced by Flooring and the Moderating Role of Product Viewing Distance Journal of Consumer Research. 37: 1-14. DOI: 10.1086/649028 |
0.499 |
|
2010 |
Meyers-Levy J, Zhu RJ. Gender differences in the meanings consumers infer from music and other aesthetic stimuli Journal of Consumer Psychology. 20: 495-507. DOI: 10.1016/J.Jcps.2010.06.006 |
0.385 |
|
2009 |
Zhu RUI, Meyers-Levy J. The Influence of Self-View on Context Effects: How Display Fixtures Can Affect Product Evaluations Journal of Marketing Research. 46: 37-45. DOI: 10.1509/Jmkr.46.1.37 |
0.428 |
|
2009 |
Lau-Gesk L, Meyers-Levy J. Emotional Persuasion: When the Valence versus the Resource Demands of Emotions Influence Consumers’ Attitudes Journal of Consumer Research. 36: 585-599. DOI: 10.1086/605297 |
0.343 |
|
2008 |
Kim K, Meyers-Levy J. Context Effects in Diverse-Category Brand Environments : The Influence of Target Product Positioning and Consumers' Processing Mind-Set Journal of Consumer Research. 34: 882-896. DOI: 10.1086/524309 |
0.547 |
|
2007 |
Meyers-Levy J, Zhu R. The Influence of Ceiling Height: The Effect of Priming on the Type of Processing That People Use Journal of Consumer Research. 34: 174-186. DOI: 10.1086/519146 |
0.49 |
|
2007 |
Zhu R, Meyers-Levy J. Exploring the Cognitive Mechanism that Underlies Regulatory Focus Effects Journal of Consumer Research. 34: 89-96. DOI: 10.1086/513049 |
0.391 |
|
2006 |
Meyers-Levy J. Using the Horizontal/Vertical Distinction to Advance Insights Into Consumer Psychology Journal of Consumer Psychology. 16: 347-351. DOI: 10.1207/S15327663Jcp1604_5 |
0.387 |
|
2005 |
Zhu R(, Meyers-Levy J. Distinguishing between the Meanings of Music: When Background Music Affects Product Perceptions: Journal of Marketing Research. 42: 333-345. DOI: 10.1509/Jmkr.2005.42.3.333 |
0.443 |
|
2005 |
Peracchio LA, Meyers-Levy J. Using Stylistic Properties of Ad Pictures to Communicate with Consumers Journal of Consumer Research. 32: 29-40. DOI: 10.1086/429599 |
0.399 |
|
2004 |
Meyers-Levy J, Maheswaran D. Exploring Message Framing Outcomes When Systematic, Heuristic, or Both Types of Processing Occur Journal of Consumer Psychology. 14: 159-167. DOI: 10.1207/S15327663Jcp1401 |
0.43 |
|
2001 |
Hawkins SA, Hoch SJ, Meyers-Levy J. Low-Involvement Learning: Repetition and Coherence in Familiarity and Belief Journal of Consumer Psychology. 11: 1-11. DOI: 10.1207/S15327663Jcp1101_1 |
0.328 |
|
2001 |
Hawkins SA, Hoch SJ, Meyers-Levy J. Low-Involvement Learning: Repetition and Coherence in Familiarity and Belief Journal of Consumer Psychology. 11: 1-11. DOI: 10.1207/15327660152054003 |
0.328 |
|
1999 |
Meyers-Levy J, Malaviya P. Consumers' processing of persuasive advertisements: An integrative framework of persuasion theories Journal of Marketing. 63: 45-60. DOI: 10.2307/1252100 |
0.309 |
|
1999 |
Malaviya P, Meyers-Levy J, Sternthal B. Ad repetition in a cluttered environment: The influence of type of processing Psychology & Marketing. 16: 99-118. DOI: 10.1002/(Sici)1520-6793(199903)16:2<99::Aid-Mar3>3.0.Co;2-5 |
0.356 |
|
1997 |
Peracchio LA, Meyers-Levy J. Evaluating persuasion-enhancing techniques from a resource-matching perspective Journal of Consumer Research. 24: 178-191. DOI: 10.1086/209503 |
0.329 |
|
1997 |
Meyers-Levy J, Tybout AM. Context Effects at Encoding and Judgment in Consumption Settings: The Role of Cognitive Resources Journal of Consumer Research. 24: 1-14. DOI: 10.1086/209490 |
0.438 |
|
1996 |
Meyers-Levy J, Peracchio LA. Moderators of the Impact of Self-Reference on Persuasion Journal of Consumer Research. 22: 408-423. DOI: 10.1086/209458 |
0.339 |
|
1995 |
Meyers-Levy J, Peracchio LA. Understanding the Effects of Color: How the Correspondence between Available and Required Resources Affects Attitudes Journal of Consumer Research. 22: 121-138. DOI: 10.1086/209440 |
0.317 |
|
1994 |
Peracchio LA, Meyers-Levy J. How Ambiguous Cropped Objects in Ad Photos Can Affect Product Evaluations Journal of Consumer Research. 21: 190-204. DOI: 10.1086/209392 |
0.393 |
|
1994 |
Meyers-Levy J, Louie TA, Curren MT. How Does the Congruity of Brand Names Affect Evaluations of Brand Name Extensions Journal of Applied Psychology. 79: 46-53. DOI: 10.1037/0021-9010.79.1.46 |
0.443 |
|
1993 |
Meyers-Levy J, Sternthal B. A Two-Factor Explanation of Assimilation and Contrast Effects: Journal of Marketing Research. 30: 359-368. DOI: 10.1177/002224379303000307 |
0.363 |
|
1992 |
Meyers-Levy J, Peracchio LA. Getting an angle in advertising: The effect of camera angle on product evaluations. Journal of Marketing Research. 29: 454-461. DOI: 10.2307/3172711 |
0.391 |
|
1992 |
Meyers-Levy J, Maheswaran D. When Timing Matters: The Influence of Temporal Distance on Consumers' Affective and Persuasive Responses Journal of Consumer Research. 19: 424-433. DOI: 10.1086/209312 |
0.355 |
|
1991 |
Meyers-Levy J. Elaborating on Elaboration: The Distinction between Relational and Item-specific Elaboration Journal of Consumer Research. 18: 358-367. DOI: 10.1086/209265 |
0.455 |
|
1991 |
Meyers-Levy J, Maheswaran D. Exploring Differences in Males' and Females' Processing Strategies Journal of Consumer Research. 18: 63-70. DOI: 10.1086/209241 |
0.401 |
|
1990 |
Maheswaran D, Meyers-Levy J. The influence of message framing and issue involvement. Journal of Marketing Research. 27: 361-367. DOI: 10.2307/3172593 |
0.454 |
|
1989 |
Meyers-Levy J. Priming Effects on Product Judgments: A Hemispheric Interpretation Journal of Consumer Research. 16: 76-86. DOI: 10.1086/209195 |
0.417 |
|
1989 |
Meyers-Levy J, Tybout AM. Schema Congruity as a Basis for Product Evaluation Journal of Consumer Research. 16: 39-54. DOI: 10.1086/209192 |
0.453 |
|
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