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Melissa G. Bublitz, Ph.D. - Publications

Affiliations: 
2011 University of Wisconsin-Milwaukee, Milwaukee, WI 
Area:
Marketing Business Administration, Social Psychology, Behavioral Psychology, Nutrition
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12 high-probability publications. We are testing a new system for linking publications to authors. You can help! If you notice any inaccuracies, please sign in and mark papers as correct or incorrect matches. If you identify any major omissions or other inaccuracies in the publication list, please let us know.

Year Citation  Score
2021 Wang KY, Bublitz MG, Zhao GT. Enhancing dieters' perseverance in adversity: How counterfactual thinking increases use of digital health tracking tools. Appetite. 164: 105261. PMID 33894301 DOI: 10.1016/j.appet.2021.105261  0.525
2020 Bublitz MG, Chaplin LN, Peracchio LA, Cermin AD, Dida M, Escalas JE, Eilert M, Gloukhovtsev A, Miller EG. Rise Up: Understanding Youth Social Entrepreneurs and Their Ecosystems: Journal of Public Policy & Marketing. 74391562093770. DOI: 10.1177/0743915620937702  0.615
2020 Bublitz MG, Czarkowski N, Hansen J, Peracchio LA, Tussler S. Pandemic Reveals Vulnerabilities in Food Access: Confronting Hunger Amidst a Crisis: Journal of Public Policy & Marketing. 74391562092999. DOI: 10.1177/0743915620929998  0.686
2019 Pham N, Morrin M, Bublitz MG. Flavor halos andconsumer perceptions offood healthfulness European Journal of Marketing. 53: 685-707. DOI: 10.1108/Ejm-10-2017-0663  0.414
2019 Yang X, Mao H, Jia L, Bublitz MG, Fischer E, Block L. A Sweet Romance: Divergent Effects of Romantic Stimuli on the Consumption of Sweets Journal of Consumer Research. 45: 1213-1229. DOI: 10.1093/Jcr/Ucy044  0.476
2019 Bublitz MG, Rank-Christman T, Cian L, Cortada X, Madzharov A, Patrick VM, Peracchio LA, Scott ML, Sundar A, To N(, Townsend C. Collaborative Art: A Transformational Force within Communities Journal of the Association For Consumer Research. 4: 313-331. DOI: 10.1086/705023  0.618
2019 Bublitz MG, Peracchio LA, Dadzie CA, Escalas JE, Hansen J, Hutton M, Nardini G, Absher C, Tangari AH. Food access for all: Empowering innovative local infrastructure Journal of Business Research. 100: 354-365. DOI: 10.1016/J.Jbusres.2018.12.027  0.723
2018 Bublitz MG, Hansen J, Peracchio LA, Tussler S. Hunger and Food Well-Being: Advancing Research and Practice: Journal of Public Policy & Marketing. 38: 136-153. DOI: 10.1509/Jppm.17.145  0.608
2016 Bublitz MG, Escalas JE, Peracchio LA, Furchheim P, Grau SL, Hamby A, Kay MJ, Mulder MR, Scott A. Transformative stories : a framework for crafting stories for social impact organizations Journal of Public Policy & Marketing. 35: 237-248. DOI: 10.1509/Jppm.15.133  0.631
2015 Bublitz MG, Peracchio LA. Applying industry practices to promote healthy foods: An exploration of positive marketing outcomes☆ Journal of Business Research. 68: 2484-2493. DOI: 10.1016/J.Jbusres.2015.06.035  0.685
2013 Bublitz MG, Peracchio LA, Andreasen AR, Kees J, Kidwell B, Miller EG, Motley CM, Peter PC, Rajagopal P, Scott ML, Vallen B. Promoting positive change: Advancing the food well-being paradigm Journal of Business Research. 66: 1211-1218. DOI: 10.1016/J.Jbusres.2012.08.014  0.706
2010 Bublitz MG, Peracchio LA, Block LG. Why did I eat that? Perspectives on food decision making and dietary restraint Journal of Consumer Psychology. 20: 239-258. DOI: 10.1016/J.Jcps.2010.06.008  0.699
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