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Stephen M. Nowlis

Affiliations: 
Arizona State University, Tempe, AZ, United States 
Area:
Business Education, Behavioral Psychology, Experimental Psychology
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"Stephen Nowlis"
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Deborah B. McCabe grad student 2001 Arizona State
Detra Y. Montoya grad student 2006 Arizona State

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Tonietto GN, Malkoc SA, Nowlis SM. (2019) When an Hour Feels Shorter: Future Boundary Tasks Alter Consumption by Contracting Time Journal of Consumer Research. 45: 1085-1102
Castro IA, Morales AC, Nowlis SM. (2013) The influence of disorganized shelf displays and limited product quantity on consumer purchase Journal of Marketing. 77: 118-133
Scott ML, Nowlis SM. (2013) The effect of goal specificity on consumer goal reengagement Journal of Consumer Research. 40: 444-459
Nowlis SM, Dhar R, Simonson I. (2010) The effect of decision order on purchase quantity decisions Journal of Marketing Research. 47: 725-737
Griskevicius V, Shiota MN, Nowlis SM. (2010) The many shades of rose-colored glasses: An evolutionary approach to the influence of different positive emotions Journal of Consumer Research. 37: 238-250
Frederick S, Novemsky N, Wang J, et al. (2009) Opportunity Cost Neglect Journal of Consumer Research. 36: 553-561
Wadhwa M, Shiv B, Nowlis SM. (2008) A bite to whet the reward appetite: The influence of sampling on reward-seeking behaviors Journal of Marketing Research. 45: 403-413
Scott ML, Nowlis SM, Mandel N, et al. (2008) The effects of reduced food size and package size on the consumption behavior of restrained and unrestrained eaters Journal of Consumer Research. 35: 391-405
Kahn BE, Luce MF, Nowlis SM. (2006) Debiasing insights from process tests Journal of Consumer Research. 33: 131-138
Nowlis SM, Shiv B. (2005) The influence of consumer distractions on the effectiveness of food-sampling programs Journal of Marketing Research. 42: 157-168
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