Nathan Novemsky
Affiliations: | Yale University, New Haven, CT |
Area:
Marketing Business Administration, Experimental PsychologyGoogle:
"Nathan Novemsky"Mean distance: (not calculated yet)
Parents
Sign in to add mentor| Daniel Kahneman | grad student | 2000 | Princeton | |
| (Does the order of hedonic sequences matter? It depends on when you ask.) | ||||
Children
Sign in to add trainee| Guy Voichek | grad student | ||
| Anastasiya Pocheptsova | grad student | 2008 | Yale |
| Jing Wang | grad student | 2008 | Yale |
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Publications
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| Voichek G, Novemsky N. (2021) Asymmetric Hedonic Contrast: Pain Is More Contrast Dependent Than Pleasure. Psychological Science. 956797621991140 |
| Baskin E, Gorlin M, Chance Z, et al. (2016) Proximity of snacks to beverages increases food consumption in the workplace: A field study. Appetite |
| Baskin E, Wakslak CJ, Trope Y, et al. (2014) Why feasibility matters more to gift receivers than to givers: A construal-level approach to gift giving Journal of Consumer Research. 41: 169-182 |
| Kim J, Novemsky N, Dhar R. (2013) Adding small differences can increase similarity and choice. Psychological Science. 24: 225-9 |
| Wang J, Novemsky N, Dhar R, et al. (2010) Trade-offs and depletion in choice Journal of Marketing Research. 47: 910-919 |
| Pocheptsova A, Novemsky N. (2010) When Do Incidental Mood Effects Last? Lay Beliefs versus Actual Effects Journal of Consumer Research. 36: 992-1001 |
| Frederick S, Novemsky N, Wang J, et al. (2009) Opportunity Cost Neglect Journal of Consumer Research. 36: 553-561 |
| Wang J, Novemsky N, Dhar R. (2009) Anticipating Adaptation to Products Journal of Consumer Research. 36: 149-159 |
| Dhar R, Novemsky N. (2008) Beyond rationality: The content of preferences Journal of Consumer Psychology. 18: 175-178 |
| Novemsky N, Dhar R, Schwarz N, et al. (2007) Preference Fluency in Choice Journal of Marketing Research. 44: 347-356 |