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Mahima Hada, Ph.D. - Publications

Affiliations: 
2011 Pennsylvania State University, State College, PA, United States 
Area:
Marketing Business Administration, Organizational, Speech Communication
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5 high-probability publications. We are testing a new system for linking publications to authors. You can help! If you notice any inaccuracies, please sign in and mark papers as correct or incorrect matches. If you identify any major omissions or other inaccuracies in the publication list, please let us know.

Year Citation  Score
2020 Sajeesh S, Hada M, Raju JS. The effect of consumer heterogeneity on firm profits in conspicuous goods markets International Journal of Research in Marketing. 37: 258-280. DOI: 10.1016/J.Ijresmar.2019.08.003  0.321
2014 Hada MS, Chakravarty A, Mukherjee P. Activity based costing of diagnostic procedures at a nuclear medicine center of a tertiary care hospital. Indian Journal of Nuclear Medicine : Ijnm : the Official Journal of the Society of Nuclear Medicine, India. 29: 241-5. PMID 25400363 DOI: 10.4103/0972-3919.142627  0.436
2014 Hada M, Grewal R, Lilien GL. Supplier-selected referrals Journal of Marketing. 78: 34-51. DOI: 10.1509/Jm.11.0173  0.54
2013 Hada M, Grewal R, Lilien aGL. Purchasing Managers' Perceived Bias in Supplier-Selected Referrals Journal of Supply Chain Management. 49: 81-95. DOI: 10.1111/Jscm.12007  0.523
2013 Hada M, Grewal R, Chandrashekaran M. MNC subsidiary channel relationships as extended links: Implications of global strategies Journal of International Business Studies. 44: 787-812. DOI: 10.1057/Jibs.2013.34  0.496
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