| Year |
Citation |
Score |
| 2024 |
Oh GE, Mukhopadhyay A. Dynamics of self-control during choice and post-choice consumption quantity. Frontiers in Psychology. 15: 1238780. PMID 38887628 DOI: 10.3389/fpsyg.2024.1238780 |
0.302 |
|
| 2017 |
Wang T, Mukhopadhyay A, Patrick VM. Getting Consumers to Recycle NOW! When and Why Cuteness Appeals Influence Prosocial and Sustainable Behavior Journal of Public Policy & Marketing. 36: 269-283. DOI: 10.1509/Jppm.16.089 |
0.322 |
|
| 2014 |
Huang XI, Dong P, Mukhopadhyay A. Proud to Belong or Proudly Different? Lay Theories Determine Contrasting Effects of Incidental Pride on Uniqueness Seeking Journal of Consumer Research. 41: 697-712. DOI: 10.1086/677225 |
0.404 |
|
| 2014 |
Labroo AA, Mukhopadhyay A, Dong P. Not always the best medicine: Why frequent smiling can reduce wellbeing Journal of Experimental Social Psychology. 53: 156-162. DOI: 10.1016/J.Jesp.2014.03.001 |
0.348 |
|
| 2013 |
McFerran B, Mukhopadhyay A. Lay theories of obesity predict actual body mass. Psychological Science. 24: 1428-36. PMID 23740551 DOI: 10.1177/0956797612473121 |
0.301 |
|
| 2012 |
Hung IW, Mukhopadhyay A. Lenses of the Heart: How Actors’ and Observers’ Perspectives Influence Emotional Experiences Journal of Consumer Research. 38: 1103-1115. DOI: 10.1086/661529 |
0.349 |
|
| 2012 |
Wang C, Mukhopadhyay A. The Dynamics of Goal Revision: A Cybernetic Multiperiod Test-Operate- Test-Adjust-Loop (TOTAL) Model of Self-Regulation Journal of Consumer Research. 38: 815-832. DOI: 10.1086/660853 |
0.333 |
|
| 2010 |
Chan EY, Mukhopadhyay A. When Choosing Makes a Good Thing Better: Temporal Variations in the Valuation of Hedonic Consumption Journal of Marketing Research. 47: 497-507. DOI: 10.1509/Jmkr.47.3.497 |
0.336 |
|
| 2010 |
Mukhopadhyay A, Yeung CWM. Building Character: Effects of Lay Theories of Self-Control on the Selection of Products for Children: Journal of Marketing Research. 47: 240-250. DOI: 10.1509/Jmkr.47.2.240 |
0.37 |
|
| 2009 |
Labroo AA, Mukhopadhyay A. Lay Theories of Emotion Transience and the Search for Happiness: A Fresh Perspective on Affect Regulation Journal of Consumer Research. 36: 242-254. DOI: 10.1086/597159 |
0.353 |
|
| 2009 |
Mukhopadhyay A, Johar GV. Indulgence as self-reward for prior shopping restraint: A justification-based mechanism ☆ Journal of Consumer Psychology. 19: 334-345. DOI: 10.1016/J.Jcps.2009.02.016 |
0.626 |
|
| 2008 |
Mukhopadhyay A, Sengupta J, Ramanathan S. Recalling Past Temptations: An Information-Processing Perspective on the Dynamics of Self-Control Journal of Consumer Research. 35: 586-599. DOI: 10.1086/591105 |
0.359 |
|
| 2008 |
Gershoff AD, Mukherjee A, Mukhopadhyay A. What's Not to Like? Preference Asymmetry in the False Consensus Effect Journal of Consumer Research. 35: 119-125. DOI: 10.1086/524416 |
0.354 |
|
| 2007 |
Gershoff AD, Mukherjee A, Mukhopadhyay A. Few Ways to Love, But Many Ways to Hate: Attribute Ambiguity and the Positivity Effect in Agent Evaluation Journal of Consumer Research. 33: 499-505. DOI: 10.1086/510223 |
0.33 |
|
| 2007 |
Mukhopadhyay A, Johar GV. Tempted or Not? - The Effect of Recent Purchase History on Responses to Affective Advertising Journal of Consumer Research. 33: 445-453. DOI: 10.1086/510218 |
0.618 |
|
| 2006 |
Gershoff AD, Mukherjee A, Mukhopadhyay A. “I love it” or “I hate it”? The positivity effect in stated preferences for agent evaluation Marketing Letters. 17: 103-117. DOI: 10.1007/S11002-006-4594-8 |
0.306 |
|
| 2005 |
Mukhopadhyay A, Johar GV. Where There Is a Will, Is There a Way? Effects of Lay Theories of Self-Control on Setting and Keeping Resolutions Journal of Consumer Research. 31: 779-786. DOI: 10.1086/426611 |
0.6 |
|
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