| Year |
Citation |
Score |
| 2020 |
Nguyen T, Grohmann B. The influence of passion/determination and external disadvantage on consumer responses to brand biographies Journal of Brand Management. 27: 452-465. DOI: 10.1057/S41262-020-00193-8 |
0.455 |
|
| 2020 |
Tezer A, Bodur HO, Grohmann B. Communicating brand biographies effectively: the role of communication source Journal of the Academy of Marketing Science. 48: 712-733. DOI: 10.1007/S11747-019-00689-Z |
0.422 |
|
| 2019 |
Tofighi M, Grohmann B, Bodur HO. Ethical attribute and brand concept congruity enhances brand evaluations European Journal of Marketing. 54: 79-108. DOI: 10.1108/Ejm-02-2018-0104 |
0.485 |
|
| 2018 |
Martin M, Grohmann B, Johnson A. AB064. Product knowledge predicts greater willingness to buy and gaze-related attention, salience does not Annals of Eye Science. 3. DOI: 10.21037/Aes.2018.Ab064 |
0.314 |
|
| 2018 |
Grohmann B, Peña C, Joy A. Wine quality and sensory assessments: do distinct local groups of wine experts differ? Journal of Wine Research. 29: 278-289. DOI: 10.1080/09571264.2018.1532882 |
0.361 |
|
| 2018 |
Guèvremont A, Grohmann B. Does brand authenticity alleviate the effect of brand scandals Journal of Brand Management. 25: 322-336. DOI: 10.1057/S41262-017-0084-Y |
0.436 |
|
| 2016 |
Guèvremont A, Grohmann B. The brand authenticity effect: situational and individual-level moderators European Journal of Marketing. 50: 602-620. DOI: 10.1108/Ejm-12-2014-0746 |
0.438 |
|
| 2016 |
Grohmann B. Communicating brand gender through type fonts Journal of Marketing Communications. 22: 403-418. DOI: 10.1080/13527266.2014.918050 |
0.47 |
|
| 2016 |
Miltgen CL, Pantin-Sohier G, Grohmann B. Communicating Sensory Attributes and Innovation Through Food Product Labeling Journal of Food Products Marketing. 22: 219-239. DOI: 10.1080/10454446.2014.1000435 |
0.412 |
|
| 2016 |
Bodur HO, Tofighi M, Grohmann B. When Should Private Label Brands Endorse Ethical Attributes? Journal of Retailing. 92: 204-217. DOI: 10.1016/J.Jretai.2015.11.001 |
0.462 |
|
| 2015 |
Lieven T, Grohmann B, Herrmann A, Landwehr JR, Tilburg Mv. The effect of brand design on brand gender perceptions and brand preference European Journal of Marketing. 49: 146-169. DOI: 10.1108/Ejm-08-2012-0456 |
0.41 |
|
| 2015 |
Guevremont A, Grohmann B. Consonants in brand names influence brand gender perceptions European Journal of Marketing. 49: 101-122. DOI: 10.1108/Ejm-02-2013-0106 |
0.454 |
|
| 2015 |
Morhart F, Malär L, Guèvremont A, Girardin F, Grohmann B. Brand authenticity: An integrative framework and measurement scale Journal of Consumer Psychology. 25: 200-218. DOI: 10.1016/J.Jcps.2014.11.006 |
0.457 |
|
| 2015 |
Grohmann B, Bodur HO. Brand Social Responsibility: Conceptualization, Measurement, and Outcomes Journal of Business Ethics. 131: 375-399. DOI: 10.1007/S10551-014-2279-4 |
0.41 |
|
| 2015 |
Bodur HO, Duval KM, Grohmann B. Will You Purchase Environmentally Friendly Products? Using Prediction Requests to Increase Choice of Sustainable Products Journal of Business Ethics. 129: 59-75. DOI: 10.1007/S10551-014-2143-6 |
0.442 |
|
| 2014 |
Poon T, Grohmann B. Spatial density and ambient scent: effects on consumer anxiety American Journal of Business. 29: 76-94. DOI: 10.1108/Ajb-05-2013-0027 |
0.306 |
|
| 2014 |
Guèvremont A, Grohmann B. Can good news be bad? The role of brand communication strategy and brand commitment in the announcement of product improvements Journal of Marketing Communications. 20: 352-365. DOI: 10.1080/13527266.2012.699459 |
0.437 |
|
| 2014 |
Bodur HO, Gao T, Grohmann B. The Ethical Attribute Stigma: Understanding When Ethical Attributes Improve Consumer Responses to Product Evaluations Journal of Business Ethics. 122: 167-177. DOI: 10.1007/S10551-013-1764-5 |
0.441 |
|
| 2014 |
Lieven T, Grohmann B, Herrmann A, Landwehr JR, Tilburg Mv. The Effect of Brand Gender on Brand Equity Psychology & Marketing. 31: 371-385. DOI: 10.1002/Mar.20701 |
0.462 |
|
| 2013 |
Guèvremont A, Grohmann B. The impact of brand personality on consumer responses to persuasion attempts Journal of Brand Management. 20: 518-530. DOI: 10.1057/Bm.2012.58 |
0.453 |
|
| 2013 |
Grohmann B, Giese JL, Parkman ID. Using Type Font Characteristics to Communicate Brand Personality of New Brands Journal of Brand Management. 20: 389-403. DOI: 10.1057/Bm.2012.23 |
0.369 |
|
| 2009 |
Grohmann B. Gender Dimensions of Brand Personality Journal of Marketing Research. 46: 105-119. DOI: 10.1509/Jmkr.46.1.105 |
0.431 |
|
| 2007 |
Grohmann B, Spangenberg ER, Sprott DE. The influence of tactile input on the evaluation of retail product offerings Journal of Retailing. 83: 237-245. DOI: 10.1016/J.Jretai.2006.09.001 |
0.657 |
|
| 2006 |
Spangenberg ER, Sprott DE, Grohmann B, Tracy DL. Gender-congruent ambient scent influences on approach and avoidance behaviors in a retail store Journal of Business Research. 59: 1281-1287. DOI: 10.1016/J.Jbusres.2006.08.006 |
0.689 |
|
| 2005 |
Spangenberg ER, Grohmann B, Sprott DE. It's beginning to smell (and sound) a lot like Christmas: the interactive effects of ambient scent and music in a retail setting Journal of Business Research. 58: 1583-1589. DOI: 10.1016/J.Jbusres.2004.09.005 |
0.654 |
|
| 2005 |
Bodur HO, Grohmann B. Consumer responses to gift receipt in business‐to‐consumer contexts Psychology & Marketing. 22: 441-456. DOI: 10.1002/Mar.20067 |
0.381 |
|
| 2003 |
Voss KE, Spangenberg ER, Grohmann B. Measuring the hedonic and utilitarian dimensions of consumer attitude Journal of Marketing Research. 40: 310-320. DOI: 10.1509/Jmkr.40.3.310.19238 |
0.616 |
|
| 2003 |
Spangenberg ER, Sprott DE, Grohmann B, Smith RJ. Mass-Communicated Prediction Requests: Practical Application and a Cognitive Dissonance Explanation for Self-Prophecy Journal of Marketing. 67: 47-62. DOI: 10.1509/Jmkg.67.3.47.18659 |
0.65 |
|
| 2003 |
Johnson JL, Lee RP, Saini A, Grohmann B. Market-Focused Strategic Flexibility: Conceptual Advances and an Integrative Model Journal of the Academy of Marketing Science. 31: 74-89. DOI: 10.1177/0092070302238603 |
0.371 |
|
| Show low-probability matches. |